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Technology Stocks
Zynga, Inc.
An SI Board Since July 2011
Posts SubjectMarks Bans Symbol
365 26 0 ZNGA
Emcee:  Glenn Petersen Type:  Unmoderated
Zynga, Inc., which describes itself as “the world’s leading social game developer,” has filed a registration statement. Mark Pincus, Zynga’s founder, named the company after Zinga, his deceased French bulldog

Company website:

SEC filings:

From the Company’s S-1, filed July 1, 2011:

We are the world’s leading social game developer with 232 million average MAUs in 166 countries. We have launched the most successful social games in the industry in each of the last three years and have generated over $1.5 billion in cumulative bookings since our inception in 2007. Our games are accessible on Facebook, other social networks and mobile platforms to players worldwide, wherever and whenever they want. We operate our games as live services and continually enhance them by adding new content and features. All of our games are free to play, and we generate revenue through the in-game sale of virtual goods and advertising.

We are a pioneer and innovator of social games and a leader in making play a core activity on the Internet. We believe our leadership position in social games is the result of our significant investment in our people, content, brand, technology and infrastructure. Our leadership position in social games is defined by the following:

Large and Global Community of Players. According to AppData, we have more monthly active users on Facebook than the next 15 social game developers combined. Our players are also more engaged, with our games being played by more than 60 million average DAUs worldwide. According to AppData, we have more daily active users than the next 30 social game developers combined.

Leading Portfolio of Social Games. We have many of the most popular and successful online social games, including CityVille, FarmVille, Mafia Wars, Words with Friends and Zynga Poker. A Zynga game has been the most popular game on Facebook every month since the beginning of 2009. According to AppData, we have the top five social games on Facebook based on daily active users. On mobile platforms, we have several of the most popular games, including Words with Friends and Hanging with Friends, which are currently the top two games in the word category in the Apple App Store for iPhone.

Rapid Game Growth. Our games have achieved rapid and widespread adoption. FarmVille grew to 43 million MAUs in its first 100 days and CityVille grew to 61 million MAUs in its first 50 days. Our newest web-based game, Empires & Allies, grew to be the second most popular game on Facebook less than a month after launch. In June 2011, we launched Hanging with Friends, which became the most downloaded game in the Apple App Store for iPhone during its first week.

Scalable Technology and Data. We process and serve more than a petabyte of content for our players every day, a volume of data that we believe is unmatched in the social game industry. We continually analyze game data to optimize our games. We believe that combining data analytics with creative game design enables us to create a superior player experience.

We leverage our scale to increase player engagement, cross-promote our portfolio of games, continually enhance existing games, launch new games and build the Zynga brand. We believe our scale results in network effects that deliver compelling value to our players, and we are committed to making significant investments that will further grow our community of players, their engagement and our monetization over time.

We have achieved significant growth in our business in a short period of time. From 2008 to 2010, our bookings increased from $35.9 million to $838.9 million, and our adjusted EBITDA increased from $4.5 million to $392.7 million. For the three months ended March 31, 2010 and 2011, our bookings increased from $178.3 million to $286.6 million, and our adjusted EBITDA increased from $93.6 million to $112.3 million.

Underwriters: Morgan Stanley, Goldman Sachs & Co., Bank of America Merrill Lynch, Barclays Capital, JPMorgan Chase and Allen & Company, LLC

Estimated gross proceeds (preliminary): $1,000,000,000

Stock symbol: Unknown

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365Take-Two Bet $12 Billion on Zynga, Just as Mobile Games Tumbled Video-game Glenn Petersen-12/24/2023
364Take-Two Interactive Software, Inc. and Zynga Inc. Stockholders Approve ProposalGlenn Petersen-5/22/2022
363Zynga founder Pincus cashes in on acquisition after 15 years navigating boom-busGlenn Petersen11/11/2022
362Take-Two Interactive to Buy FarmVille Maker Zynga in $11 Billion Deal Deal woulSr K-1/10/2022
361Take-Two Can Thank Apple for Zynga App Store changes have battered the mobile gGlenn Petersen11/10/2022
360Videogame Maker Take-Two Interactive to Buy Zynga in $12.7 Billion Deal Zynga sSr K11/10/2022
359Take-Two Interactive to buy FarmVille creator Zynga for $12.7 billion PUBLISHEDGlenn Petersen11/10/2022
358Zynga’s Q3 2021 bookings of $668M are up 6% from a year ago Dean Takahashi@deanGlenn Petersen-11/8/2021
357Zynga Will Need to Beat Apple at Its Own Game The mobile-game maker’s damaged sGlenn Petersen-8/12/2021
356ZNGA is down 14% in early morning trading. Zynga Warns Pandemic Lift Is Ending Glenn Petersen-8/6/2021
355FarmVille Once Took Over Facebook. Now Everything Is FarmVille. December 31, 20Glenn Petersen11/1/2021
354Zynga shares dip on loss despite record revenue Published: Nov. 4, 2020 at 4:10Glenn Petersen-11/4/2020
353How ‘hyper-casual’ games are winning the mobile market Games makers are scorinGlenn Petersen-8/9/2020
352Zynga acquires mobile gaming company Peak for $1.8 billion Chris O'Brien@obGlenn Petersen-6/1/2020
351Looking like it wants to take a rest! Might get a put tomorrow if it doesn'gypsees-5/12/2020
350Zynga grows Q1 revenue 52% to $404 million but payouts hurt bottom line Dean TaGlenn Petersen-5/6/2020
349The power of casual gaming: More than 9m play Candy Crush for three hours or moGlenn Petersen-6/27/2019
348Zynga Is Now Flush With Cash and Investors Are Watching for More Deals By DaviGlenn Petersen-6/7/2019
347Zynga’s turnaround: How once-beleaguered game company plans for 2019 growth DeaGlenn Petersen-2/10/2019
346ZNGA was up about 6.4% in AH trading. Zynga will buy 80% of Empires & PuzzlGlenn Petersen-12/20/2018
345Zynga buys 1010 maker Gram Games for $250 million Dean Takahashi[url=https://tGlenn Petersen-5/30/2018
344Zynga founder Mark Pincus is giving up voting control of his gaming company: ‘ItGlenn Petersen-5/2/2018
343looking better after some consolidation. On watch for clear above 4.09. [graphichollyhunter-11/20/2017
342Zynga pays $100 million for Peak Games’ casual card game studio Dean TakahashiGlenn Petersen-11/11/2017
341Not specific to Zynga, but an interesting article on the "art" of casuGlenn Petersen110/25/2017
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