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Gold/Mining/Energy : CSI Credit Systems CSU.VSE -- Ignore unavailable to you. Want to Upgrade?


To: keith schaefer who wrote (43)1/28/1999 8:21:00 PM
From: Stephen O  Respond to of 90
 
Rocky Mountain Chocolate Factory Chooses CSI's ERNEX(tm) System
- Offering ERNEX Real Time Points And E-Gift Cards

CSI Credit Systems International Inc. announces that the Rocky
Mountain Chocolate Factory, a Burnaby based confectionery company, will launch a customer loyalty program using CSI's ERNEX system and CSI's GT-100 terminals for all its corporate-owned locations in Canada.
Rocky Mountain Chocolate Factory owns 11 stores and has franchised an additional seventeen (17) stores throughout Canada. The company specializes in quality, hand-made chocolate and confectionery products. The GT-100 terminals will enable Rocky Mountain to launch the ERNEX E-Gift Card, an electronic plastic card gift certificate, and the ERNEX real time points system. CSI is developing a real-time points program to replace Rocky Mountain's existing discount based loyalty program that will allow Rocky Mountain Chocolate Factory to track high-value customers and market to them more effectively. The ERNEX programs will be initially launched at the 11 corporate-owned stores. The terminal system will also handle all credit and Interac processing for the stores. Installation is targeted for early spring.
Rocky Mountain Chocolate Factory's Canadian operation is owned by
Immaculate Confections, of Burnaby, BC. There are 221 Rocky Mountain
Chocolate Factory Stores in the United States with headquarters in Durango, CO.
"CSI has an innovative solution which fits with our culture." Says Rocky Mountain President Brian Kerzner, "The real-time aspect of ERNEX ensures simplicity, security, and excitement for both our stores and, more importantly, our customers.".
"We are very excited with Rocky Mountain Chocolate Factory's decision to use the ERNEX system." said James Christensen, President "Rocky Mountain is a leader in their chosen field and will be an excellent partner to showcase ERNEX".
CSI Credit Systems International Inc. is a transaction information company specializing in business-to-customer transactions. CSI offers retail businesses the opportunity to market products and services on a customer specific basis through a comprehensive and fully integrated network of customer information gathering software and hardware
TEL: (604) 415-1517 J. Caren Holtby, Corporate Communications
email: choltby@csicredit.com
website: www.csicredit.com



To: keith schaefer who wrote (43)3/10/1999 10:51:00 PM
From: Stephen O  Read Replies (1) | Respond to of 90
 
Another customer expands ERNEX

- Family Golf To Roll-out CSI'S ERNEX(TM) System

CSI Credit Systems International Inc. ("CSI") announces the expansion
of the ERNEX service into an additional 32 North American sites for Family
Golf Centre Inc. ("Family Golf") of New York.
Family Golf, which has been piloting the ERNEX service at 11 sites in
Florida, Georgia and South Carolina since November 1998, has decided to
roll-out the ERNEX service. Phase II will be to an additional 32 sites in
British Columbia, Alberta, Ontario, Washington, Oregon, Montana, Kansas and
Texas. Roll-out will involve the installation of 53 GT-100 terminal
systems for the operation of an enhanced ERNEX program. The new program
will see ERNEX tracking the activation date of new membership cards and the
redemption of coupons. In addition, ERNEX will notify the customer when
the membership card is close to expiry. This will all be done in real-time
at the point of sale, in addition to the current points program by which
ERNEX pushes customized messages back to the customer based on their
purchase history.
When this phase of roll-out is complete, Family Golf will be operating
ERNEX programs at 43 of the 116 sites involving a total of 67 GT-100
terminal systems. In Canada, Family Golf centres operate under the name
Eaglequest.
"Roll-out of the Family Golf real-time customer loyalty ERNEX service
is a strong endorsement of the ERNEX service and its abilities in the
American marketplace." says CSI President James Christensen.
"We have been very pleased with the results of the initial pilot
program and look forward to the expanded program." says Stacey Morton,
Loyalty Marketing Manager for Family Golf. "ERNEX has shown great
flexibility and the reporting capabilities have helped us begin to move down
the path of customer relationship marketing.".
Family Golf owns and operates 116 golf centers. The centers are
devoted to offering a variety of high quality golfing experiences to every
member of the family. Each of the centers provides a selection of practice
opportunities including a year-round driving range, facilities for
chipping, putting, and pitching, golf instruction, a miniature and/or golf
course, well equipped pro-shop and a snack bar.
CSI Credit Systems International Inc. is a transaction information
company specializing in business-to-customer transactions. CSI offers
retail businesses the opportunity to market products and services on a
customer specific basis through a comprehensive and fully integrated
network of customer information gathering software and hardware.

TEL: (604) 415-1517 J. Caren Holtby, Corporate Communications
email: choltby@csicredit.com
website: www.csicredit.com