To: Ms. Baby Boomer who wrote (2335 ) 7/28/2000 1:55:57 PM From: Ms. Baby Boomer Read Replies (1) | Respond to of 2365 NewsEdge Announces Strategic Relationship with Primedia's IndustryClick Reflects Success of NewsEdge Business-Oriented eContent Syndication Strategy BURLINGTON, Mass.--(BUSINESS WIRE)--July 27, 2000--NewsEdge Corporation (Nasdaq:NEWZ - news), a leading hypersyndicator of eContent and global news services, today announced a major strategic relationship with IndustryClick, a unit of Primedia, Inc. IndustryClick develops communities providing trusted, critical information required to work smarter and more productively. Under the terms of the multi-year agreement, NewsEdge and IndustryClick will work together in several ways: NewsEdge will supply its eTopics(TM) content for Internet and wireless applications within IndustryClick. Through the NewsEdge Refinery(TM), content from Primedia's Intertec business-to-business magazine publishing group will be processed, coded and tagged for electronic use on IndustryClick's sites. NewsEdge will syndicate content from Primedia's Intertec publishing group to NewsEdge corporate customers worldwide. ``IndustryClick's goal is to build the most compelling business verticals,'' said Tim Andrews, CEO of IndustryClick. ``We're bringing together unbiased, authoritative information to help our members make the right business decisions. We're excited to be working with NewsEdge to enhance our offerings through the addition of eTopics.'' ``We're proud to have been chosen to help IndustryClick build their communities,'' said Cliff Pollan, NewsEdge's CEO. ``This is a very significant new strategic relationship for us and one where our clients worldwide will benefit too, through the syndication of Primedia content.'' About NewsEdge Corporation NewsEdge Corporation (Nasdaq:NEWZ - news) is a leading provider of eContent and global news services. Differentiating NewsEdge is a core competency--built over more than a decade--in refining tens of thousands of daily news and eContent items into useful, granular feeds and delivering them over the Internet. The company employs a unique combination of leading technology and an editorial team of industry specialists to create an extensive and proprietary library of 1,500 business-oriented topics. NewsEdge serves Intranets, Extranets and eBusiness initiatives at 1700 organizations with award-winning news and information solutions including iTopics, eTopics(TM), NewsEdge Insight(TM), NewsEdge Live(TM), and NewsEdge Review(TM) topics. NewsEdge Corporation is headquartered in Burlington, Massachusetts, with sales offices and distributors throughout North America, South America, Europe, Japan and the Middle East. For more information about NewsEdge Corporation, please visit the company's Web site at newsedge.com . (c)NewsEdge Corporation, 2000, all rights reserved. NewsEdge is a registered trademark of NewsEdge Corporation. All other product or service marks mentioned herein are those of NewsEdge or their respective owners. Certain of the above statements on the Company's future revenue and financial performance, are forward-looking statements that involve risks and uncertainties. Actual results could differ materially as a result of a variety of factors, including, risks associated with acquisitions, the timely development and acceptance of new products, competitive developments, the success of relationships with third parties, and other risk factors described from time to time in the Company's SEC reports.