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To: J.F. Sebastian who wrote (211006)10/19/2021 12:31:21 PM
From: Stock Puppy
   of 211604
 
Doren makes a lot of good points.

You don't market a machine by stating arcane specs, you sell the flash.

Geeks can look up the specs if they need them.

You must know this. Did you never take a marketing class?


..and if you want a really effective commercial, you try to appeal to the widest range of customers.

If the marketer is clever, they could present the specs in a manner that it is in the "background" without disturbing the flash.

I'm sure that there are many are attracted by the flash who turn around and ask their geeky friend what they think.

Geek: "I don't know {and I don't feel like navigating Apple's web site to dig out the specs} - maybe you'd do better this this new HP model!"

I'm saying this as a person who regularly does a lot of work using Terminal -
yes, I do believe in the saying "friends don't let friends use Windows!"*
bit others aren't so enlightened :-)

*- yes each computer has its purpose. if someone needs a PC and not a Mac, I wouldn't push them.

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To: Doren who wrote (211007)10/19/2021 12:35:20 PM
From: Stock Puppy
2 Recommendations   of 211604
 
The new Mac makes more efficient use of RAM {whatever that is, but computers need it and lots of it}
so you don't need as much!

They could put in something like that -
simple, only slightly geeky perhaps, but understandable by everyone.

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To: Doren who wrote (211007)10/19/2021 12:44:31 PM
From: J.F. Sebastian
1 Recommendation   of 211604
 
I wasn't joking, I just meant that most don't care as long as the specs are close or comparable.

To most, the specs don't mean much because they don't understand them or what they'll add to the user experience.

That's why they sell the flash and push the narrative that an iPhone or Mac is "faster" or "better."

I think Apple has done a great job by bringing back features people wanted in these new laptops, like the ports that were missing from previous models.

I agree about Jony Ive, changes like that wouldn't have happened if he were still at Apple.

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From: marcosuveg10/20/2021 7:34:42 AM
   of 211604
 
Thanks for this interesting information!

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From: NAG110/20/2021 9:11:14 AM
1 Recommendation   of 211604
 
Dan Ives on earnings next week

ped30.com

Essentially, moving some phones from quarter 1 to 2 secondary to chip restraints is not anything to worry about.

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To: NAG1 who wrote (211014)10/20/2021 9:14:06 AM
From: NAG1
1 Recommendation   of 211604
 
PED30 with another good piece on Katy Huberty’s research showing strong demand for the new iPhones because the lead times are still high at this point in the cycle

ped30.com

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To: NAG1 who wrote (211015)10/20/2021 2:44:21 PM
From: NAG1
1 Recommendation   of 211604
 
PED30 with a boil down of a piece that ran on Bloomberg about how Apple may be better without Ive

ped30.com

It talks about some changes to the new MacBook Pro that go back to the pre Ive days

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To: Stock Puppy who wrote (211011)10/20/2021 2:59:43 PM
From: Doren
1 Recommendation   of 211604
 
Might be belaboring the point... but it wouldn't hurt if Cook said "M Macs render video 2x faster", again screens are perfectly adequate now days I think with one exception from what I've seen, that's in direct sunlight. A phone with a screen legible in direct sunlight would be attractive... not so much a laptop, however I'm sure a few people need to use theirs outside.

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From: J.F. Sebastian10/20/2021 6:01:20 PM
   of 211604
 
No one has mentioned the notch in the screen of the new 14-inch and 16-inch MacBook Pros.

How is that going to work for menu bar items that bump into it? Will they just show up on the left side of the notch? Not a problem for most perhaps, but menu bar items on my 2015 15-inch MBP regularly go past the horizontal midway point of the menu bar.

I've come to hate the notch on my new iPhone 13 Pro, though I like nearly everything else about the phone.

At least Apple had the foresight to make the height of the MBP screen an extra 74 pixels high, so movies and other video can avoid the notch altogether when playing.

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From: J.F. Sebastian10/20/2021 6:07:12 PM
1 Recommendation   of 211604
 
Apple Removed the MacBook Pro Touch Bar: Is It Finally Listening to Users?

Apple has removed the widely disliked Touch Bar from the latest MacBook Pro models. But that isn't the only controversial decision Apple is undoing.

Apple has a history of making design choices that push the tech industry in certain directions. Where the company goes, others often follow. But sometimes the decision Apple makes aren’t the right ones, and users demand better.

Apple’s October 18 event revealed a return to functionality for the MacBook Pro range by undoing some of these unpopular decisions, and it could indicate the company is willing to listen to its users more. Let’s examine recent changes and past controversies surrounding Apple’s hardware design choices.

Apple’s History of Controversial Decisions

Controversial design choices aren’t new to Apple. Do you recall when Apple decided to remove the headphone jack from future iPhone models? The move fueled outrage across the world, and few could believe Apple’s audacity to even suggest such a thing. In the end, the decision was the right one, and many of us have accepted the transition to other audio output methods.

You may also recall when Apple chose to remove disc drives from its Mac range. Once again, outrage followed, but the choice made sense over time. CDs and DVDs were soon to be obsolete, and removing the drive allowed products to be thinner while freeing up space for other components.

Sometimes Apple gets it right, and outrage fizzles to acceptance. Other times, however, the company gets it wrong and must decide whether to stubbornly persist or admit its mistakes. With the return of functionality to the new MacBook Pro models, we’ve got to ask the question: Is Apple finally listening to its users?

Apple’s Mac Touch Bar Controversy and Removal

Apple’s Touch Bar was an interesting and innovative idea that ultimately failed in its execution. While customization granted some control over the bar’s functionality, the tool—which replaced function keys—took away more than it gave back.
Many of us are familiar with the most convenient shortcut keys for the apps we use, and the ability to add extra digital buttons to our keyboards is a redundant feature. On top of that, the removal of physical function keys is frustrating for those of us uninterested in utilizing Apple’s Touch Bar technology. When such a significant piece of hardware is more of a novelty than a functional tool, you know you’ve got a problem.


Other Welcome Changes to the New MacBook Pro Models

With the announcement of the new 14- and 16-inch MacBook Pros, Apple offers further atonement for its past bad decisions. Sometimes the old days really are better, and if it ain’t broke, you probably shouldn’t remove or replace it. Let’s take a look at what other hardware features Apple is bringing back with the new MacBook Pro models.

Return of MagSafe Chargers

For a long time, MagSafe chargers were a hallmark of Apple portable computers. Discontinuation of the port and adapter began in 2016 when USB-C solutions provided an alternative. However, with the release of new MacBook Pro Apple models, MagSafe is returning to Mac with fast charging support.

Once again, Apple appears to be giving us what we want and resurrecting past features that never should have died.

More Ports in MacBook Pros

Apple seems to have heard the chorus of “more ports” being chanted by its users, and the company has reacted accordingly. The new 14- and 16-inch MacBook Pro models feature three Thunderbolt 4 ports, HDMI, audio jack, SDXC card slot, and, of course, MagSafe 3. If you were one of the many calling for additional ports, Apple has granted your request.

This is a drastic change from the four USB-C ports—and nothing else—offered with the previous MacBook Pro models. And most pro users welcome it.

Apple Must Learn When to Listen to Its Users

The customer isn’t always right and if Apple can identify when to listen to the crowd and when to push ahead with a new concept, the company will cultivate a content and trusting user base. The removal of the Touch Bar and reintroduction of MagSafe charging along with additional ports suggest Apple is listening to its users, and we can’t help but wonder what other big changes are on the way.

Link: makeuseof.com

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