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   Strategies & Market TrendsKorea


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To: Paul Kern who wrote (194)10/26/2008 9:47:14 PM
From: Paul Kern
   of 214
 
Bank of Korea Cuts Key Rate a Record 75 Basis Points (Update1)

By William Sim and Seyoon Kim

Oct. 27 (Bloomberg) -- The Bank of Korea slashed interest rates by the most ever in an attempt to restore confidence after stocks lost a fifth of their value and the won fell to a decade low last week. Stocks rose.

Governor Lee Seong Tae lowered the seven-day repurchase rate by 75 basis points to 4.25 percent, the central bank said in a statement in Seoul today. The cut follows the first reduction in four years on Oct. 9. The meeting was still taking place at 9:55 a.m. in Seoul and a briefing will follow.

President Lee Myung Bak yesterday convened an emergency meeting of the nation's top economic policy makers, including Finance Minister Kang Man Soo and central bank Governor Lee, to discuss measures to combat financial market turmoil. The bank said today it would ease rules on foreign-currency lending to help local exporters.

``There isn't much President Lee's administration can do to shield the economy from external shocks, but their efforts will help the markets and the economy,'' said Oh Suktae, economist at Citibank Korea Inc. in Seoul.

Japan's government will compile a package of measures after stocks slumped last week, Finance Minister Shoichi Nakagawa said last night. The Nikkei 225 Stock Average fell today to the lowest since 1982 before rebounding.

Stocks Slump

``Emergency meetings by policy makers around the world reflect their fear and the severity of financial turmoil,'' said Masamichi Adachi, senior economist at JPMorgan Chase & Co. in Tokyo. ``They are on the right track and this excessive volatility in markets should calm soon.''

South Korea's Kospi stock index rose 1.3 percent at 9:65 a.m. in Seoul. The index plummeted 20 percent last week. The won traded at 1,421.45 against the dollar from 1424 late Oct. 24. The won closed near the lowest level against the dollar in a decade on Oct. 24, extending this year's loss to 35 percent.

Under the new currency lending rules announced today, South Korea will allow exporters to borrow dollars to pay for the currency-related losses. Also small businesses, which borrowed mostly in Japanese yen, can extend their foreign-currency loans for another year. The won has plummeted 45 percent against the yen this year.

``The Bank of Korea seems determined to stop the market panic from the U.S. financial crisis spreading,'' said Chun Chong Woo, an economist at SC First Bank Korea Ltd. in Seoul.

President Lee returned this weekend from a Beijing meeting of Asian and European leaders at which they called for an overhaul of World War II-era banking rules. It was the first meeting of Asian and European Union chiefs since calls for coordinated action mounted amid bank failures and plunging stock prices that began in September.

Federal Reserve

Federal Reserve policy makers, meeting this week, are forecast to lower interest rates for a second time this month to try to thaw frozen credit markets and prevent a deepening recession.

South Korea last week pledged $130 billion to support lenders as the credit crunch saps local banks' access to foreign funds, and said they will spend as much as 8 trillion won to rescue builders struggling with unsold homes. The central bank said Oct. 24 it will inject 2 trillion won ($1.4 billion) into the financial system through repurchase-agreement operations.

Economy Cools

A report last week showed the $970 billion economy expanded 3.9 percent in the third quarter from last year, the slowest pace since 2005, and down from 4.8 percent growth in the second quarter.

``We have turned more cautious on the economic outlook on the ongoing turbulence in the global financial markets,'' said Kwon Goohoon, economist at Goldman Sachs Group Inc. in Seoul in a note.

To contact the reporter on this story: Seyoon Kim in Seoul at skim7@bloomberg.net
Last Updated: October 26, 2008 20:57 EDT

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From: Julius Wong10/30/2008 6:55:01 AM
   of 214
 
South Korea Stocks Surge by Record on Fed Dollar Swap (Update3)
By William Sim and Saeromi Shin

Oct. 30 (Bloomberg) -- South Korea's stock index rose by a record and the won surged after the central bank signed a $30 billion currency swap with the Federal Reserve and President Lee Myung Bak said he's ready to take more steps to aid the economy.

The swap line is part of the Federal Reserve's efforts to alleviate a credit freeze in emerging nations, with the U.S. also providing dollars to Singapore, Brazil and Mexico. Korean lawmakers today approved the government's $100 billion guarantee of bank debts to help lenders struggling to access foreign funds.

Korea's currency jumped 14 percent, the most in a decade, as policy makers' actions allayed concern the nation was headed for a repeat of 1997, when it needed an International Monetary Fund bailout to help repay offshore debt. The Fed's dollar provisions are part of increased global endeavors to thaw money markets, with Hong Kong and Taiwan lowering interest rates today following cuts yesterday by the U.S. and China.

``This is the strongest measure so far,'' said Chang In Whan, chief executive officer of KTB Asset Management Co. in Seoul, which manages the equivalent of $4.3 billion in equities.

The Fed deal ``will create a buffer for Korea's foreign- currency supply and improve foreigners' confidence in the country,'' Chang said. ``It shows the Fed won't just sit back and watch overseas markets go down.''

Default protection costs on South Korean government debt fell by the most in more than four years. Five-year credit- default contracts on the country's external debt fell 130 basis points to 435, according to a Bloomberg survey of three dealers.

bloomberg.com

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From: Paul Kern11/6/2008 11:52:51 PM
   of 214
 
South Korea Cuts Rate to 4% to Stave off Recession Amid Turmoil

By William Sim

Nov. 7 (Bloomberg) -- The Bank of Korea lowered interest rates for the third time in four weeks and signaled it's ready to act again to prevent the economy from sinking into the first recession in a decade.

The bank reduced the key rate by 25 basis points to 4 percent, the lowest since 2006, adding to 100 basis points of cuts in October. Policy makers are focused on keeping ``the economy from weakening too much,'' Governor Lee Seong Tae said, adding he's prepared to ``take bigger actions if necessary.''

Lee has undertaken the most aggressive round of cuts since the bank began setting a policy rate a decade ago, striving to limit economic damage from the global credit crisis that has sent Korea's won down 32 percent this year and the stock index plunging 43 percent. India, Japan and Australia lowered rates in the past week as the financial turmoil that has pummeled the U.S. and Europe threatens to engulf Asia's export-dependent economies.

``The Bank of Korea is joining global efforts to prevent a recession and can't afford to be an outsider,'' said Park Sang Hyun, an economist at HI Investment & Securities Co. in Seoul.

The Bank of England slashed its benchmark rate by 1.5 percentage points yesterday and the European Central Bank lowered its rate by a half-point. The International Monetary Fund yesterday predicted economic contractions in the U.S., Japan and euro region next year, calling for further interest- rate cuts and fiscal stimulus.

Twelve of 16 analysts surveyed by Bloomberg expected Korea to cut borrowing costs today. Economists from Capital Economics Ltd. and SC First Bank Ltd. forecast the benchmark rate will be reduce to 2 percent by mid-2009 as the economy falters.

`Do What's Needed'

``The committee will do what's needed to ward off the risk of a severe slowdown in economic activity brought about mainly by financial-market unrest,'' the Bank of Korea said today, adding inflation pressures are moderating.

The Kospi stock index rose 0.2 percent to 1,094.11. The won was little changed at 1,330.8 per dollar at 12:39 p.m. in Seoul.

``The central bank probably will cut rates further because, like other countries, Korea is clearly under a lot of pressure going through this financial turmoil,'' said David Cohen, director of Asian forecasting at Action Economics in Singapore. That said, South Korea has been ``very aggressive'' in taking steps to aid its economy compared with Asian neighbors, he added.

South Korea has pumped funds into the banking system, guaranteed lenders' debts and secured an Oct. 30 agreement from the Federal Reserve to provide $30 billion in U.S. currency as the nation tackles its biggest crisis since needing an IMF bailout in 1997.

Liquidity Measures

The measures are aimed at easing the freeze in credit markets and a shortage of U.S. dollars that has stoked concern the nation's banks wouldn't be able to refinance their offshore borrowing.

Korea's won rebounded after the Fed swap deal was announced from the lowest level in 10 years and default protection costs on government debt fell by the most in more than four years.

``Concerns about foreign-currency liquidity seem to have mostly diminished and now is the time to take more close care of the real economy,'' President Lee Myung Bak said this week.

Finance Minister Kang Man Soo unveiled a 14 trillion won ($10.5 billion) package of extra spending and corporate tax breaks this week, adding to almost $20 billion in income-tax reductions announced in September.

South Korea's slowdown is deepening. Economic growth cooled to the weakest in four years last quarter as exports declined the most in almost seven years and consumer spending stagnated.

Exports Falter

Exports, the main engine of the economy's expansion, rose at the weakest pace in 13 months in October as shipments to China, South Korea's biggest market, fell for the first time since 2002. Retail sales gained by the least in nine months in September.

Hyundai Motor Co., South Korea's second-biggest exporter, on Oct. 23 slashed its global vehicle-sales forecast for the year. Posco, the region's biggest maker of stainless steel, said last month it will cut output by about a third this quarter to cope with slowing demand.

``The central bank probably didn't cut rates more than 25 basis points today because more reductions are on the way,'' said Lee Sang Jae, an economist at Hyundai Securities Co. in Seoul. ``You don't want to use up all your bullets at once.''

Consumer prices rose 4.8 percent in October, the smallest gain in six months. Inflation peaked at 5.9 percent in July.

To contact the reporter on this story: William Sim in Seoul at wsim2@bloomberg.net

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From: Paul Kern1/1/2009 9:44:02 PM
   of 214
 
South Korea’s Exports Decline 17.4% in December (Update2)

By William Sim

Jan. 2 (Bloomberg) -- South Korea’s exports fell by more than 15 percent for a second straight month in December, adding to signs the economy is headed for its first recession since 1998.

Overseas shipments dropped 17.4 percent from a year earlier after tumbling 19 percent in November, which was the biggest decline since 2001, the Ministry of Knowledge Economy said today. The median estimate of nine economists surveyed by Bloomberg News was for a 16 percent drop.

Asia’s export-driven economies are slowing as demand for their products diminishes amid recessions in the U.S., Japan and Europe plus weakening growth in China. President Lee Myung Bak said today South Korea will run an “economy-emergency government” this year to fight the worst economic crisis since its 1997 $57 billion bailout by the International Monetary Fund.

“The economy is cooling much faster than expected as the global economic downturn takes a bigger toll on our exports,” said Chun Chong Woo, an economist at Standard Chartered First Bank Korea Ltd. in Seoul. “The government and the central bank will have to take more and stronger action to save the economy.”

Exports are expected to rise 1 percent and imports will likely fall 4.7 percent this year from 2008, resulting in a trade surplus of $11.9 billion, the ministry said. The government will “make its best efforts” to achieve its target of boosting exports by 6.5 percent in 2009, it said.

Interest Rates

Policy makers are pumping funds into South Korea’s financial system, boosting public spending, cutting taxes and slashing interest rates to cushion the economy from fallout from the global financial crisis. The Korean won fell 26 percent and the Kospi stock index dropped 41 percent in 2008.

The Korean won, the region’s worst performing currency last year, dropped 5.2 percent to 1,324.5 per dollar at 10:48 a.m. in Seoul. The Kospi stock index lost 0.4 percent to 1120.14.

South Korea’s economy is cooling fast as the deepening global recession takes a toll on demand at home and abroad. Factory output fell by the most on record in November and confidence among manufacturers tumbled to a record low. The jobless rate climbed to 3.3 percent in November, the highest since July 2007.

Trade Deficit

Exports rose 13.7 percent and imports surged 22 percent in 2008 from a year earlier, posting an annual trade shortfall of $13 billion. The nation has a trade surplus of $667 million in December as imports plunged 21.5 percent because of declining oil prices.

South Korea’s consumer prices rose 4.1 percent in December from a year earlier, the smallest increase in eight months, giving the central bank room to cut interest rates next week to revive the economy.

The Bank of Korea will focus its rate policy on reviving the flagging economy and stabilizing financial markets this year, Governor Lee Seong Tae said this week. The bank cut its key rate by 100 basis points to a record low of 3 percent on Dec. 11, extending the most aggressive round of easing since it began setting the policy rate in 1999.

Auto Sales

Hyundai Motor Co., Hynix Semiconductor Inc. and LG Display Co., South Korea’s largest exporters, have joined global rivals in cutting output amid sagging demand.

Hyundai Motor’s sales in the U.S., its biggest overseas market, dropped 40 percent in November. South Korea’s largest automaker said this month it will reduce factory operations and freeze wages for administration staff.

Hynix Semiconductor, the world’s second-biggest maker of memory chips, said this month it will eliminate 30 percent of its executives and cut labor costs by more than 15 percent.

LG Display, the world’s second-largest maker of liquid- crystal displays, this month lowered its profit forecast for the fourth quarter, citing a bigger-than-expected decline in panel prices amid the global recession.

To contact the reporter on this story: William Sim in Seoul at wsim2@bloomberg.net.
Last Updated: January 1, 2009 21:00 EST

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From: Sam Citron1/21/2009 12:17:03 PM
   of 214
 
Behind Korea's Bearish Call on Treasurys [seeking alpha]
by: Elliot Eisenberg January 21, 2009
seekingalpha.com

Much was said this week when a Korean pension official made a bearish call on US Treasury bonds.

The Wall Street Journal highlighted the comment on January 19 when it reported:

SEOUL -- An investment manager at South Korea's national pension fund said Monday it might sell U.S. Treasurys because of the prospect that they will become less profitable and stoke inflation.

There was undoubtedly some effect as the story moved along Dow Jones wires. It might even be the correct call by Korea's pension official. It is important to note, however, that this was not the first time Korean pension managers had spoken out against Treasurys.

In March, Korea's pension system announced it would no longer buy American Treasurys. The FT reported,

"It is difficult to buy more US Treasuries because the portion of our Treasury investment is already too big and Treasury yields have fallen a lot," said Kwag Dae-hwan, head of global investments at the NPS. "We need to diversify our portfolio away from US Treasuries and we find asset-backed securities and corporate debt more attractive because of wider credit spreads."

While we are negative on the prospects for long-dated Treasury bonds, and long the TBT shares, it is important not to misunderstand Korea's mistake. To the extent that the $220 billion fund bought asset backed notes rather than dollar governments, it was horribly wrong.

To the extent that it was converting US dollars into local, Korean currencies, it was even more wrong. In March, 2008, it took an average 981.7 won to purchase a dollar. It now takes 1,445 won to do so. Historic exchange rate data is here.

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From: Sam Citron2/6/2009 9:09:35 AM
   of 214
 
Hyundai, Using a Safety Net, Wins Market Share [NYT]
nytimes.com
By NICK BUNKLEY

TWENTY-THREE years after it started selling cars in the United States, and in the midst of an industrywide slump that has pushed some competitors to the brink of bankruptcy, the Korean automaker Hyundai spent $3 million to tell Americans watching the Super Bowl how to say its name correctly.

“It’s ‘HUN-day,’ like Sunday,” said one of its two ads during the game.

Few carmakers have the luxury to be concerned about pronunciation these days. New-vehicle sales fell 37 percent last month, the industry’s worst January since 1963.

Then again, more car shoppers are saying Hyundai’s name. The company’s market share nearly doubled last month as sales rose 14 percent, the largest year-over-year increase that any big automaker has posted in the United States since last May.

One reason for the jump in January, after a dismal December, appears to be Hyundai’s new marketing strategy of promising to let buyers return their vehicles, at no cost in most cases and with no penalty to their credit rating, if they lose their job or income within a year.

“To their credit, they struck at the core of what’s bothering people, and that’s obviously uncertainty,” said Jeremy Anwyl, the chief executive of Edmunds.com, a Web site that gives car-buying advice to consumers. “It’s just the fear and the uncertainty that’s holding people back.”

Mr. Anwyl said the program, called Hyundai Assurance, would probably lead to similar deals from some rivals after they see that Hyundai’s offer is resonating with consumers.

“It gives them a whole new audience — people for whom it would have never popped up on their shopping list,” he said.

Sales of the Hyundai Sonata, a full-size sedan that costs less than $20,000, surged 85 percent in January, making it one of the country’s top-selling vehicles. And Hyundai sold more passenger cars last month than Chrysler, which has four times as many dealers.

“Hyundai is the right franchise for the times right now,” said Rick Case, who in February 1986 opened the first two Hyundai dealerships in the country and now owns six Hyundai stores, in Florida, Georgia and Ohio. “With this economy, a lot of people don’t want to be seen in Mercedeses and BMWs and Lexuses.”

While 2009 has started well for Hyundai, the final months of 2008 were rather turbulent. The company named its fifth American chief executive in five years. And from September to December, sales at Hyundai and its Kia subsidiary plunged 37 percent, more than any other mass-market automaker except Chrysler.

The company lost many potential buyers when most banks stopped approving loans for customers with subprime credit.

“It really wasn’t something that we had faced before, and I don’t want to live through another fourth quarter like that again,” said David L. Zuchowski, Hyundai’s vice president for sales.

Last fall Hyundai began testing the idea of a return policy rather than simply piling more discounts onto its already low-price vehicles. The program covers every buyer of a leased or financed vehicle who involuntarily loses a job; becomes physically disabled; loses a driver’s license for medical reasons; is transferred to another country; is self-employed and files for bankruptcy; or dies in an accident.

The guarantee covers the difference between the value of the car and the amount the buyer owes, or negative equity, up to a maximum of $7,500.

“It doesn’t matter how many zillion dollars you put in rebates, or what A.P.R. you give them,” Mr. Zuchowski said. “If people are worried about their job, they don’t really care and they’re just not going to get off the fence. But we had to walk a really fine line. We wanted to make sure we didn’t come off as panicked or distressed.”

Mr. Zuchowski declined to reveal the cost of the program but said it was negligible, especially weighed against the expected increase in sales.

In mid-January, Hyundai had another boost when its first luxury sedan, the Genesis, which costs $15,000 to $20,000 less than many competing models, was named North American car of the year at the Detroit auto show.

Mr. Zuchowski said Hyundai can benefit from merely putting itself in front of American consumers, hence the Super Bowl ads and its sponsorship of the Academy Awards this month — after General Motors backed out.

The company has 7 percent of the market in the United States, where it has one plant, but last year it became the world’s fifth-largest automaker, ahead of Honda, Nissan and Chrysler.

“A lot of people still think we’re this little import that builds cars in corrugated tin shacks in South Korea,” Mr. Zuchowski said.

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From: Sam Citron3/3/2009 6:42:37 PM
   of 214
 
Koreans Take Pay Cuts to Stop Layoffs [WSJ]
By EVAN RAMSTAD

ANSAN, South Korea -- Shinchang Electrics Co. offered union leaders a proposal that would reduce wages at the auto-parts company by 20% in exchange for no layoffs among its 810 workers this year. Eight days later, the union agreed.

The deal is one sign of the unusual way South Korea is grappling with the global economic crisis. Across the country, executives, salaried employees and hourly workers at companies from banks to shipbuilders are joining to slash wages and other costs with the goal of avoiding layoffs.

" We have to go through this together. We are colleagues and friends," says Shim Ho-yong, a seven-year employee who molds ignition components for Shinchang. "If one disappears, it's awkward and uncomfortable."

View Full Image
Leaders of major industry groups, unions, civic organizations and the government hold hands after having struck a 'grand bargain for social unity' to preserve jobs in exchange for wage freezes or cuts.
Yonhap

The global recession has been marked by a steady onslaught of layoff announcements around the world. Even in Japan, once the home of lifetime employment, big-name firms like Sony Corp. and Toyota Motor Corp. have eliminated tens of thousands of jobs in recent weeks.

In South Korea, job preservation is the government's biggest goal in shaping its response to the onset of recession, President Lee Myung-bak declared in January. Last week, leaders of major industry groups, unions, civic groups and government ministries struck a "grand bargain for social unity." Under the plan, which isn't legally binding, employers won't fire workers, unions will accept wage freezes or cuts, and the government will provide tax breaks to companies that preserve jobs.

The handshake deal raises the question of whether South Korea can survive the global recession while hanging on to traditional views about work, which include a deep aversion to layoffs. The country accomplished one of the great economic miracles of the 20th century with government-led development that embraced centuries-old notions of putting community ahead of individual achievement.


Until the 1997-98 Asian financial crisis, laying off workers was illegal, in large part to preserve that deep sense of community. And even during that crisis, which South Korea weathered better than most countries, layoffs only happened when companies collapsed -- not when they were trying to save costs, as is happening in much of the world today.
[Shim Ho-yong]

Shim Ho-yong

Some other countries and companies are also attempting to stave off massive job cuts by asking workers to scale back hours, take pay cuts or schedule time off without pay. Last week, Ford Motor Co. Chairman Bill Ford and Chief Executive Alan Mulally agreed to take 30% cuts in salary for two years to help win union support for capping wages. In Canada, a United Steelworkers union of nearly 600 salaried employees agreed in January to a four-day work week to avoid layoffs.

However, no place seems to be making such a coordinated national push as South Korea. It's too soon to tell precisely what the country's no-layoff drive will produce, whether a viable means to cope with recession or a mere delay of painful job cuts.

Economic indicators -- led by a sharp drop in exports, which account for nearly two-thirds of the country's gross domestic product -- show that South Korea is on the verge of its worst downturn since the country industrialized in the 1960s. Today's global recession is likely to hit South Korea harder and longer than the Asian financial crisis did largely because of the disintegration in the exports market. Companies' survival may ultimately hinge on the ability to cut jobs.

"If exports continue to fall, companies will either have to take a loss or they will have to make a hard decision," says David Eldon, a former chairman of HSBC Holdings PLC, who served on an economic advisory committee to South Korea's president for the past year.

For now, companies across a range of industries are holding firm. In the southern city of Gwangyang, steel maker Posco is wrestling with a problem never faced in the company's 41-year history: how to reduce production as world-wide demand slows. So far, the company hasn't cut any jobs.

South Korea's unemployment rate hit 3.6% in January, compared with 7.6% in the U.S. and 4.1% in Japan. Job growth turned negative only in December.

Many developing countries still study South Korea because of the way it embraced global trade and built local firms into world-class competitors in industries such as electronics, cars and steel. Last week, Iraqi President Jalal Talabani spent four days in South Korea visiting factories and learning about its rapid economic development.


"In a way, for the brighter future of the global economy, South Korea has to be successful in getting through this crisis," says Jun Kwang-woo, who just finished a yearlong stint as the country's chief financial regulator. "If we are, other countries will follow our footsteps. Otherwise, they will be cautious about globalization."

'Lifetime Employment'

A major factor behind the push to save jobs is avoiding the acrimony and violence that occurred when South Korean companies attempted layoffs in the 1997-98 crisis. At that time, the International Monetary Fund and others loaned South Korea about $60 billion. The loans required the country open its stock market and banks to foreign investors, lift constraints on currency trading and reduce corporate debts.

It also forced South Korea to change the layoff law to allow healthy companies -- or more importantly, the foreign investors who would take over poorly performing Korean companies -- to restructure as they saw fit.

"The concept of lifetime employment vanished and it was shocking
," says Kim Kyeong-won of Samsung Economic Research Institute in Seoul.

The government passed a law in February 1998 that let companies impose layoffs at will. But because of union pressures, no South Korean company attempted to do so until July of that year, when Hyundai Motor Co. announced it would fire 1,600 of its 36,000 workers. In response, the company's union shut down and occupied its main factory for a month. The strike ended when Hyundai agreed to lay off only 277 workers, most from its cafeteria service.

Overall, nearly one million people lost their jobs during that crisis, largely a result of major conglomerates closing and weak subsidiaries merging. When South Korea started to recover, companies compensated for union resistance to job cuts by hiring people in lower numbers than before. It took two years for employment to climb back to its pre-crisis level.

In the third and fourth quarters of last year, job growth trailed the nation's GDP growth, as it did for portions of the past few years. As a result, South Korean companies have some room now to hold off on job cuts. "They didn't go through a boom in employment so they're more covered on the way down," says Fred Neumann, economist at HSBC in Hong Kong.

Most of the hiring that did occur happened in temporary jobs, where workers by law can only stay at a company for two years and are provided few benefits. In a 2006 report, the IMF expressed its dissatisfaction with the country's rigid labor market, saying the inability of management to cut jobs and the related rise of the use of temporary workers had worsened income inequality in the country.

The current economic crisis hit South Korea later than other countries because its banks had little exposure to distressed property investments in the U.S. But South Korea was slapped hard when the banking crisis turned into an economic one, leading to job losses and lower consumer spending in the U.S. and Europe.

Demand for the electronics, steel, cars and other products South Korea sells to those places fell sharply, sending its fourth-quarter gross domestic product down at an annualized rate of 21%, the biggest drop of any developed country -- and more than three times the U.S. rate of 6.2%.

South Korea didn't face a drop in exports during its two previous recessions, which meant it could recover relatively quickly. Today, exports account for about two-thirds of South Korea's near-$1 trillion GDP, up from about one-third in 1998. And the shock of a rapid drop in shipments -- down 17% in February from the previous February after a decline of 32.8% in January -- is rippling through the country's manufacturing base. The country's weakened currency has provided some cushion to corporate profits, since it means that money earned abroad is worth more when converted to the Korean won.

An entrenched cultural force is also at the heart of the push to avoid layoffs at all costs. Like many Asian societies, South Korea's is more communal than individualistic. The loss of a job can be deeply humiliating and also mean the loss of a kind of second home. All but the smallest employers offer benefits such as education and weekend getaways.

Shinchang Electrics, the auto-parts maker, provides meals, education subsidies, and sports and activity clubs for workers. While it idled production for a week in February, some workers showed up just to get out of their house and socialize.

Shinchang's management began preparing for the downturn last September, when executives estimated that declining auto sales would push its 2009 revenue down about 23% to around $132 million. By December, the company identified a way to cut 10 billion won ($6.5 million) in costs, with about half that coming from cuts in pay.

Company Chairman Sohn Byung-whuy and Chief Executive Lee Chul-hwan each offered to take a 40% reduction in pay. Other executives followed with a 30% cut, and office and union workers agreed to 20%.
[Park Jong-nam]

Park Jong-nam
Sharing the Cuts

In the 1998 recession, Shinchang and its union agreed to a similar pay cut. A year later, as the country started to recover, the company boosted pay for workers above their pre-recession salaries by 20% for the next two years before returning to its normal wage agreement.

Nothing in the latest agreement specifies that Shinchang will boost wages above current levels after the economy recovers, but Park Jong-nam, the company's personnel manager, says it is likely. And Mr. Shim, who molds ignition components, says, "They didn't say they would reward this, but we trust them."

In January, the Federation of Korean Trade Unions, the second-largest umbrella group of unions, and the Korean Employers Federation, a group representing midsize companies, proposed the building of a national consensus on layoffs and wage cuts. A series of meetings followed that produced the broad agreement last week.

"We find it's getting more serious than the [1997-98] period," said Kang Choong-ho, a spokesman for the Federation of Korean Trade Unions. "This time we thought we must keep jobs and yield what we can, sharing the pain."

But the endgame in South Korea may turn out to be more painful. At a news conference early last month, LG Electronics Co. CEO Nam Yong said he's watching the cost savings that the firm's Japanese rivals are achieving by cutting jobs, and he will try to match them. "There are no reasons to lay off staff for now," Mr. Nam said. Down the line, he added, "It's difficult to give a clear answer."

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To: Sam Citron who wrote (201)3/4/2009 8:14:54 PM
From: MistySteel
   of 214
 
I hope the end result of the no-layoff drive is enormously successful :)

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To: MistySteel who wrote (202)3/5/2009 7:14:37 AM
From: Sam Citron
   of 214
 
This is what Nucor Steel does in US. It is far superior to the layoffs at US Steel and other plants. Shared sacrifice creates a sense of unity and team-mindedness. It should work.

Yesterday, by the way, I bought KEF as a new long position in my portfolio.

Sam

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To: Sam Citron who wrote (203)3/5/2009 1:07:05 PM
From: MistySteel
   of 214
 
Nucor’s continued no layoff policy is quite admirable and more so in the midst of the current economic challenges. Also, their “share-the-pain” program should be a SOP for all companies in crisis.

Thanks and good luck on KEF… I need to look at their projections. I’d entered EWY on the 52 wk low a couple of days ago and exited yesterday… uncertain still to add to the long position. Oh, I intra played KF yesterday and will be watching to enter again for a possible long position.

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