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   Non-TechLifeway Foods, Inc. (LWAY)


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To: richardred who wrote (275)1/20/2018 6:23:28 PM
From: richardred
   of 331
 
I've been looking a lot at LWAY lately FWIW because of the low price. . Lifeway seems stalled. Maybe Dannon take some steps up with Keifer to mainstream it?


Generation NEXT Franchise Brands Announces Strategic Partnership With Leading Frozen Yogurt Producer Dannon YoCream For Reis & Irvy’s Frozen Yogurt Robots Jan 15, 2018 Source: Generation NEXT Franchise

The global leader in frozen yogurt production will supply premium frozen yogurt to the revolutionary Froyo Robots, Generation NEXT’s flagship franchise concept


San Diego, California, Jan. 15, 2018 (GLOBE NEWSWIRE) -- Generation NEXT Franchise Brands, Inc. (OTCB: VEND) has announced today that they have entered into a partnership agreement with global leading frozen yogurt maker Dannon YoCream™, in which Dannon will provide a premium frozen yogurt consumable to Generation NEXT’s franchise concept, Reis & Irvy’s®. The fully-automated robotic vending machines will operate in a variety of high-traffic locations across North America, serving customers seven different flavors of frozen yogurt, a selection of six custom toppings, all at the point of sale and within 60 seconds. Reis & Irvy’s plans to have approximately 500 locations operating through pre-sold franchise agreements in the first half of 2018. Generation NEXT Franchise Brands, who recently announced strategic partnerships with both global manufacturer, Flex, Ltd., and worldwide logistics leader, Pitney Bowes, now adds Dannon YoCream to the growing development team, ensuring that its revolutionary Reis & Irvy’s Froyo Robots not only deliver premium performance, but premium product as well.

Through the agreement:

    Dannon YoCream will be a primary supplier of all frozen dessert available within the Reis & Irvy’s Froyo Robots including a wide assortment of frozen yogurts, sorbets and gelatos. The current Reis & Irvy’s franchise network, which includes more than 200 operators both nationally and internationally, will have access to Dannon Cream’s extensive distribution channels. Dannon YoCream frozen yogurts are carefully crafted with real yogurt to contain live and active yogurt cultures, allowing for a higher quality finished product, and bearing the Live and Active Culture Seal from the National Yogurt Association. All Dannon YoCream products are OU-D Kosher certified – the word’s most recognized and most trusted Kosher symbol.
“Dannon has decades of experience, premium quality and an assortment of consumables that allow us to offer a diverse range of products to our Reis & Irvy’s customers,” said Nick Yates, Chairman of Generation Next Franchise Brands. “For over 40 years Dannon has been at the forefront of innovation and on-trend flavor profiles crafted to create memorable customer experiences which is exactly what our robots plan on achieving. We are thrilled to partner with Dannon.”

Dannon YoCream is equally thrilled to be part of the next revolution of the frozen yogurt industry; frozen yogurt from a vending robot.

“Our goal in frozen yogurt is to create a better-for-you indulgence alternative, as part of our mission to bring health through food to as many people as possible,” said Nicolas De Valencia, Senior National Sales Director, Dannon & YoCream Frozen Yogurt, a part of DanoneWave. “With this collaboration, we are excited to spur continued growth and development of the frozen yogurt market by making froyo even more available and engaging.”


For more information on the revolutionary Froyo Robots or to learn more about how you can own your own Reis & Irvy’s Froyo Robot franchise, visit the Reis & Irvy’s website at www.reisandirvys.com. To learn more about Generation NEXT Franchise Brands or their family of brands, including Reis & Irvy’s, please visit www.gennextbrands.com or call toll free 888-902-7558.

This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. No Reis & Irvy's franchises will be sold to any resident of any state until the offering has been exempted from the requirements of, or duly registered in and declared effective by, such state and the required FDD (if any) has been delivered to the prospective franchisee before the sale in compliance with applicable law. Currently, the following states in the United States regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you reside in one of these states, or even if you reside elsewhere, you may have certain rights under applicable franchise laws or regulations.

About Generation NEXT Franchise Brands, Inc.

Generation NEXT Franchise Brands, Inc., based in San Diego, California, is a publicly traded company on the OTC Markets trading under the symbol: VEND. Generation NEXT Franchise Brands is parent company to Fresh Healthy Vending LLC, the market’s leading healthy-choice vending machine franchise, Reis and Irvy's, Inc., the world’s first robotic frozen yogurt vending kiosk, 19 Degrees, a corporate-focused frozen yogurt robot brand and Generation NEXT Vending Robots, our newly established owner/operator model. The Company has sold over 600 franchises throughout the United States, Canada, Puerto Rico and the Bahamas, and continually looks to partner with like-minded entrepreneurs who share its vision.

About Reis & Irvy’s, Inc.

Reis & Irvy’s, Inc., is a subsidiary franchise concept of Generation NEXT Franchise Brands, Inc. (OTCB: VEND). Launched in early 2016, the revolutionary Reis & Irvy’s Froyo Robot vending machine serves seven different flavors of frozen yogurt, ice cream, sorbets and gelato’s, a choice of up to six custom toppings and to customers within 60 seconds or less at the point of sale. The unique franchise opportunity has since established itself as a high-demand product and currently showcases a franchise network both domestically as well as internationally.

vendingmarketwatch.com

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To: richardred who wrote (320)12/28/2018 12:19:42 PM
From: Glenn Petersen
   of 331
 
Lifeway seems stalled.

Worse than stalled.

What's going on at Lifeway Foods?

Even as the kefir company's sales have flatlined and earnings disappeared, Smolyansky family members are taking home salaries in the millions.

Brigid Sweeney
Crain's Chicago Business
August 24, 2018



Getty Images
_______________________-

Lifeway Foods makes kefir, a fermented dairy drink.

Julie Smolyansky is proud of what she's accomplished as a young female CEO of a publicly traded company: Since taking over her family's kefir company, Lifeway Foods, in 2002, it has grown from a $12 million business to a nearly $120 million one. Investors, however, are no longer impressed.

Even as Americans pay increasing attention to the importance of a healthy gut microbiome—something that the probiotic strains in kefir, a tart, tangy cultured milk smoothie, have been shown to promote—Lifeway's sales have flatlined for four years. More troubling, to some at least, are the salaries Smolyansky family members take home. Julie, her mother, Ludmila, and brother, Edward, received $6.3 million combined in compensation last year, even as Lifeway posted a loss.

"This company is being run like a personal piggy bank," says Paul McConnell, co-founder of Board Advisory, an Orlando, Fla.-based executive compensation consulting firm.

Lifeway's annual revenue has hovered around the $120 million mark since 2014; last year, sales dipped 4 percent to $118.9 million. Earnings, meanwhile, have evaporated. Lifeway swung to a $346,000 loss in 2017 from a $3.5 million profit the year before. And the company's stock has plummeted to around $3.70, the lowest it's been since 1997.

Smolyansky, a voluble advocate on social issues ranging from women's and immigrants' rights to mental health, says McConnell's conclusions "are demonstrably false." She also rails against what she considers the stock market's myopic obsession with short-term results and says the company is still positioned for long-term growth.

"Our product is a 2,000-year-old product that was considered a gift from the gods and is still very much in its infancy" in American market penetration, Smolyansky says of the fermented dairy drink her Ukrainian immigrant parents introduced to the United States in 1986.

At the same time, she acknowledges the kefir category is being rocked by several headwinds: first, the disruption in the traditional grocery sector as people shift to online ordering, which upends the store-based marketing strategies on which Lifeway and other food companies have long relied; second, what she calls an anti-dairy movement based on the notion that milk, cheese and other products can increase inflammation; and third, the proliferation of probiotic supplements that are elbowing into kefir's healthy-gut territory.

As an example, she points to the fact that Lifeway used to sell part of its children's ProBugs line at now-bankrupt Toys R Us. "When stores have a hard time, there are fewer points of distribution for me."

Smolyansky, who vehemently disagrees with the idea that dairy causes inflammation (a point backed up by randomized, controlled scientific studies), can't overcome Americans' interest in vegan and dairy-free diets. "At the macro level, dairy is seeing a dip and is expected to continue seeing that dip in the future," says Thomas Davenport, a director at Sikich Investment Banking in Chicago, who specializes in manufacturing and distribution.

MOVING INTO DAIRY-FREE

And so Morton Grove-based Lifeway will soon launch a pea-milk drink called Plantiful; flavors will include vanilla chai and others Smolyansky says taste markedly better than many of the "barely drinkable" milk alternatives on the market. Her retail customers are so eager for more palatable nondairy options, she says, that they placed orders without tasting it.

Beyond the foray into dairy-free beverages, Smolyansky gives other reasons she believes her company has plenty of runway: It just gained entry into 2,200 Rite Aid stores, as well as 108 Sam's Clubs.

More important, she says, Lifeway's stagnation isn't due to cresting interest in kefir but to the company's tapped-out production facilities in Morton Grove and Philadelphia. An additional facility in Waukesha, Wis., will solve that and allow Lifeway to fulfill its new customers' orders. "We only recently turned on the machines in Wisconsin," she says. "Now I have the capacity to go to $500 million (in sales). I 100 percent promise we will get there. It's just a matter of when."



Julie Smolyansky
_______________________---

But why has Lifeway, which acquired the former Golden Guernsey dairy plant in Waukesha in May 2013 and began producing kefir there in August 2015, taken so long to get the new facility up to speed—especially as production at the other locations stalled? "Turning on a machine does not equal fully operating," Smolyansky says. "The product that was coming out was garbage. It's taken at least a year to produce better product."

Smolyansky, 43, was a baby when her parents emigrated from the Soviet Union; they landed in a roach-filled Rogers Park apartment with $116, per family lore. Ludmila Smolyansky taught herself English by watching "General Hospital" and opened a Russian deli that evolved into a national importer and distributor of Eastern European foods. She encouraged her husband to produce and sell the kefir he missed from home.

Ludmila Smolyansky's presence remains strong at Lifeway. At 68, she is the company's nonexecutive chairman and a consultant focusing on international expansion. For that work, as well as for lending her likeness to Lifeway packaging, she earned $1.6 million in 2017. Her daughter and her son, Edward, Lifeway's chief operating officer, each received almost $2.4 million, including base salaries of $1 million and $575,000 apiece in stock awards. That brings the family's total comp to $6.3 million.

Julie Smolyansky says her mother is being appropriately compensated for a lifetime of intellectual property contributions and hard work. Corporate governance experts disagree.

COMPARING COMP

McConnell, the compensation expert, compared Lifeway's executive pay to that of 15 food companies with median sales of $136 million. The median total compensation for these CEOs, including a median salary of $433,000 and long-term awards, was $845,000, or roughly a third of Julie Smolyansky's latest compensation. Given that the family already owns more than 50 percent of Lifeway's stock, the additional stock awards are "absurd," McConnell says. Lifeway's pay structure is particularly egregious, he says, given its recent performance and current market cap of just $60 million. "This is the kind of pay practice that gives executive compensation a black eye," he says.

Smolyansky pushes back, saying the peer companies and data McConnell invokes are "badly skewed" and include three companies that have revenues of $30 million or less—far under Lifeway's numbers. Furthermore, she says, "regardless of a named executive's equity stake in a company, equity awards are a feature of virtually every publicly traded company."

Smolyansky says money is not her main objective, in any case. "It's not about money, it's about healing people," she says. "I could have sold this company a long time ago and ridden blissfully off into the sunset. I want to bring the bacteria and cultures to as many stomachs as I can because it literally changes people's lives."

chicagobusiness.com

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To: Glenn Petersen who wrote (321)12/28/2018 1:59:32 PM
From: richardred
   of 331
 
>"It's not about money, it's about healing people," she says.

Maybe she's thinking about the plant base drink of Cannabis.<G>

Message 31786474

Hi Glen it has been a disaster at LWAY. Before this story it's has been known for years, a well know fact. The company has been a piggy bank for the family. Which leads me to think hypothetically the family would sell out now. Danone already has a kefir line along with HAIN. HAIN is also suffering and lately exploring SA.Just a guess of Chobani, with the rights of first refusal by Danone. Someone big like Chobani needs to market their products for their new products. Also for entry to new markets & product awareness for Kefir.

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To: richardred who wrote (322)1/6/2019 3:32:01 PM
From: Glenn Petersen
   of 331
 
Cannabis-infused kefir could be a big seller. :)

They broke the piggy bank. The company was never very profitable and the corporate governance (major shareholder/CEO/CFO = mother/daughter/son) doesn’t pass the smell test. The excuse for the poor earnings was always “the price of milk.” They should have declared victory and sold the company when the stock was in the teens. It is going to be very difficult to get the stock price back up.

I do like their kefir.

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To: richardred who wrote (322)3/31/2019 9:48:41 PM
From: richardred
   of 331
 
Lifeway Foods' Plantiful wins award

Posted3/16/2019 1:00 AM
MORTON GROVE -- Lifeway Foods's newest product line, Plantiful, has won EatingWell's Best of Expo West 2019 award. Plantiful is a line of vegan, plant-based probiotic beverages made with organic ingredients using a base of cultured non-GMO pea protein. The new line is 100 percent free from dairy, gluten and soy.

With over 3,500 brands represented at this year's Expo West, EatingWell chose to highlight Plantiful as one the best new products of 2019 saying, "We loved the coconut vanilla flavor -- it's delicious on its own but would also be great in a smoothie, or simply poured over fruit and granola."

Lifeway began shipping Plantiful this month and is available in 8 oz single-serve and larger 24 oz multi-serve bottles that boast 10 vegan strains of probiotics and 10 grams of protein per serving.

dailyherald.com

Lifeway Foods to Partner with Alex Rodriguez’s TruFusion Fitness Studios to Launch TruEnergy, a Probiotic Protein Smoothie Lifeway’s Collaboration Creates TruFusion’s First Co-branded Functional Ready to Drink Beverage Offering
Email Print Friendly Share
January 14, 2019 16:11 ET | Source: Lifeway Foods, Inc.
photo-release


TruEnergy fueled by Lifeway

A functional beverage collaboration between Lifeway Foods and TruFusion
Lifeway Foods, Inc.

MORTON GROVE, Ill., Jan. 14, 2019 (GLOBE NEWSWIRE) -- Lifeway Foods, Inc. (Nasdaq: LWAY), the leading U.S. supplier of kefir fermented dairy and probiotic products to support the microbiome, today announced a new partnership with TruFusion Fitness Studios to launch a co-branded probiotic protein smoothie, TruEnergy fueled by Lifeway. TruEnergy is an eight ounce kefir drink that provides the benefits of 21 grams of protein and 12 live and active probiotic cultures to meet each member’s workout recovery needs.

TruEnergy fueled by Lifeway was developed to address the need for a clean and convenient functional fitness grab and go offering for TruFusion members. Launching February 2019 in Las Vegas TruFusion studios and in Atlanta at the WheelsUp Super Saturday event, TruTribe members, celebrities and athletes alike will get a first taste of the vanilla-flavored offering.

“It’s an honor to partner with TruFusion to provide their members with a convenient, on-the-go probiotic protein solution that’s formulated to nourish the whole body,” said Julie Smolyansky, CEO of Lifeway Foods. “Most protein drinks are only concerned with building muscle. At Lifeway, we know that your gut should be just as strong as your biceps and your quads. We’ve created a fitness drink that serves the whole body, including support for digestion and immunity. We know the protein, probiotics and nourishment from our kefir will be of great value to TruTribe members looking to get the most of their workouts, and we’re grateful for our likeminded partners at TruFusion.”

TruFusion, founded in Las Vegas, NV, is a premier boutique fitness studio in the United States offering over 65 modalities of fitness and more than 200 classes a week under one roof. Since launching in 2016, TruFusion has sold more than 96 franchises in cities across the United States including New York, Austin, Los Angeles, Philadelphia and many more. Launching in Las Vegas, TruFusion plans to expand TruEnergy fueled by Lifeway throughout its fitness studio footprint. The studio is a favorite of locals and celebrities alike. TruFusion is the latest fitness studio investment of the A-Rod Corp owned by Alex Rodriguez.

Steve Rockman, TruFusion’s CMO commented, “We are excited to launch TruEnergy, our new wellness beverage in collaboration with Lifeway Foods, a brand well-known for their support of the fitness community and athletic events. This is TruFusion’s first co-branded grab-and go-offering as we recognize our members need for convenient probiotic and protein-packed offerings to fuel their bodies pre- or post-workout.”

About Lifeway Foods, Inc.
Lifeway Foods, Inc., which has been recognized as one of Forbes' Best Small Companies, is America's leading supplier of the probiotic, fermented beverage known as kefir. In addition to its line of drinkable kefir, the company also produces cupped kefir and cheese, frozen kefir, specialty cheeses, probiotic supplements and a ProBugs line for kids. Lifeway's tart and tangy fermented dairy and non-dairy products are now sold across North America, Ireland and the United Kingdom. Learn how Lifeway is good for more than just you at www.lifewaykefir.com.

Find Lifeway Foods on Facebook: http://facebook.com/lifewaykefir
Follow Lifeway Foods on Twitter: http://twitter.com/lifeway_kefir
Watch clips on YouTube: http://youtube.com/user/lifewaykefir

About TruFusion
Launched in Las Vegas in 2013, TruFusion was named “Best of Las Vegas” by the Las Vegas Review-Journal for its variety of classes, workshops and hot fusion workouts. With rapid U.S. and global expansion planned, TruFusion recently announced seven locations to open in the Philadelphia market, and others in San Francisco, Dallas, Austin, Birmingham, New York and Los Angeles (2019). The brand is also opening in-gym boutiques, called EDGE by TruFusion, inside 24 Hour Fitness-owned BFit Gyms. For more information, please visit www.trufusion.com.

globenewswire.com

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From: Glenn Petersen4/15/2019 9:02:08 PM
1 Recommendation   of 331
 
A dismal fourth quarter; a dismal year:

globenewswire.com

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To: Glenn Petersen who wrote (323)6/20/2019 1:20:38 PM
From: richardred
1 Recommendation   of 331
 
It's happening. Who cares about profitability, it's CBD :+ )

Message 31758665

Message 31786474

Lifeway Foods Announces Plans to Enter Growing CBD Category with Plantiful + CBD Drinkables
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20 juin 2019 12h45 HE | Source : Lifeway Foods, Inc.
communiqué photo


Plantiful + CBD

Lifeway Plantiful + CBD
Lifeway Foods, Inc.

MORTON GROVE, Ill., June 20, 2019 (GLOBE NEWSWIRE) -- Lifeway Foods, Inc. (Nasdaq: LWAY), the leading U.S. supplier of fermented dairy and vegan probiotic products, announced today it plans to enter the growing 10+ billion dollar cannabis market through Plantiful + CBD, a cannabidiol (commonly known as CBD) infused version of Lifeway’s probiotic plant-based beverage, once it is legalized at the federal level by the FDA.

“Mental health is as important as physical well-being, and CBD shows promise as way to promote lowered anxiety and stress relief. Science has shown that probiotics are natural inflammation reducers, and we believe that the addition of CBD will create an unmatched combination in the beverage space,” said Lifeway Foods CEO, Julie Smolyansky. “We listen to our consumers and continue to create innovative products to support healthy guts and minds. We’re excited about the opportunity to create a plant-based probiotic beverage with CBD that helps consumers support their physical and mental wellbeing in a convenient and delicious drink.”

Each ready to drink bottle will feature 10 vegan probiotics and the benefits of full spectrum CBD. Lifeway anticipates releasing Plantiful + CBD in a biodegradable 3.5oz bottle. A portion of proceeds from sales of Lifeway’s Plantiful + CBD will go toward restorative justice initiatives for those negatively impacted by U.S. drug policy.

Lifeway is also planning to file a comment in support of the FDA crafting a science-based structure to support the sale of products containing CBD. The company urges interested parties to do the same in an effort to bring products to market that consumers are demanding.

Plantiful + CBD would follow the success of the initial Plantiful launch earlier this year. Since the product line’s release, retailers across channels have been enthusiastically placing Plantiful single and multi-serve drinks in their stores. Upon industry debut, Plantiful won the “Best of Expo West 2019” award from EatingWell at Natural Products Expo West, where thousands of attendees had the opportunity to sample the delicious probiotic beverage.

Consumer interest in the cannabidiol market continues to grow as the cannabis industry in the United States surpasses the $10B mark with a forecast of over $39.4B by 2023.* The potential launch of Plantiful + CBD would come at a time when interest is at an all-time high and the industry is looking for a leader to chart the path for CBD-infused packaged products. Lifeway Foods intends to show leadership and product viability in the CBD-infused drinkable space.

For more information about Lifeway products, please visit lifewaykefir.com.

*Source: Cannabis Market by Product Type

About Lifeway Foods, Inc. Lifeway Foods, Inc., which has been recognized as one of Forbes' Best Small Companies, is America's leading supplier of the probiotic, fermented beverage known as kefir. In addition to its line of drinkable kefir, the company also produces non-dairy Plantiful, cupped kefir and cheese, frozen kefir, specialty cheeses, probiotic supplements and a ProBugs line for kids. Lifeway's tart and tangy fermented dairy and non-dairy products are now sold across the United States, Mexico, Ireland and the United Kingdom. Learn how Lifeway is good for more than just you at www.lifewaykefir.com.

Get recipe inspiration from Lifeway Foods on Instagram: http://instagram.com/lifewaykefir
Find Lifeway Foods on Facebook: http://facebook.com/lifewaykefir
Follow Lifeway Foods on Twitter: http://twitter.com/lifeway_kefir
Watch clips on YouTube: http://youtube.com/user/lifewaykefir

Forward-Looking Statements

All statements in this release (and oral statements made regarding the subjects of this release) contains “forward-looking statements” as defined in the Private Securities Litigation Reform Act of 1995 regarding, among other things, future operating and financial performance, product development, market position, business strategy and objectives. These statements use words, and variations of words, such as “expect,” “vision,” “will,” “predict,” “grow,” and “trend.” Other examples of forward looking statements may include, but are not limited to, (i) statements of Company plans and objectives, including the introduction of new products, or estimates or predictions of actions by customers or suppliers, (ii) statements of future economic performance, and (III) statements of assumptions underlying other statements and statements about Lifeway or its business. You are cautioned not to rely on these forward-looking statements. These statements are based on current expectations of future events and thus are inherently subject to uncertainty. If underlying assumptions prove inaccurate or known or unknown risks or uncertainties materialize, actual results could vary materially from Lifeway’s expectations and projections. These risks, uncertainties, and other factors include: price competition; the decisions of customers or consumers; the actions of competitors; changes in the pricing of commodities; the effects of government regulation; possible delays in the introduction of new products; and customer acceptance of products and services. A further list and description of these risks, uncertainties, and other factors can be found in Lifeway’s Annual Report on Form 10-K for the fiscal year ended December 31, 2018, and the Company’s subsequent filings with the SEC. Copies of these filings are available online at sec.gov, lifewaykefir.com, or on request from Lifeway. Information in this release is as of the dates and time periods indicated herein, and Lifeway does not undertake to update any of the information contained in these materials, except as required by law. Accordingly, YOU SHOULD NOT RELY ON THE ACCURACY OF ANY OF THE STATEMENTS OR OTHER INFORMATION CONTAINED IN ANY ARCHIVED PRESS RELEASE.

Company Contact: Derek Miller
847-967-1010
DerekM@Lifeway.net

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To: richardred who wrote (324)6/22/2019 10:52:08 AM
From: richardred
2 Recommendations   of 331
 
Lifeway Foods reveals plan to enter CBD category
By Andy Coyne | 21 June 2019




The conventional Plantiful range, launched in 2019

Lifeway Foods, the US-based supplier of cultured dairy drinks, has announced plans to enter the fledgling - but growing - CBD market. It is intending to launch Plantiful + CBD, an infused version of Lifeway's probiotic plant-based beverage, if and when it is legalised at the federal level by the Food and Drug Administration (FDA).

CBD, or cannabidiol, is a naturally-occurring compound found in the resinous flower of cannabis. It is closely related to tetrahydrocannabinol (THC), the compound that causes the high for which cannabis is known, but doesn't cause the same reaction.

Lifeway Foods chief executive officer Julie Smolyansky said: "Mental health is as important as physical well-being, and CBD shows promise as a way to promote lowered anxiety and stress relief. Science has shown that probiotics are natural inflammation reducers, and we believe that the addition of CBD will create an unmatched combination in the beverage space.

"We listen to our consumers and continue to create innovative products to support healthy guts and minds. We're excited about the opportunity to create a plant-based probiotic beverage with CBD that helps consumers support their physical and mental well-being in a convenient and delicious drink."

Each ready-to-drink bottle will feature ten vegan probiotics and "the benefits of full spectrum CBD".

Lifeway, which in November outlined plans to get its sales growing again, said it anticipates releasing Plantiful + CBD in a biodegradable 3.5oz bottle.

The company added that is also planning to file a comment in support of the FDA crafting a science-based structure to support the sale of products containing CBD and is urging interested parties to do the same "in an effort to bring products to market that consumers are demanding".

The FDA's position is that cannabinoids cannot be used in food or dietary supplements but light enforcement has led to a proliferation of CBD foods and treatments.

The agency held its first hearing in May to consider a new policy on CBD and is gathering evidence from interested parties. No date has yet been set for a final hearing.


just-food.com



Lifeway Foods to Partner with Alex Rodriguez’s TruFusion Fitness Studios to Launch TruEnergy, a Probiotic Protein Smoothie Lifeway’s Collaboration Creates TruFusion’s First Co-branded Functional Ready to Drink Beverage Offering
Email Print Friendly Share
January 14, 2019 16:11 ET | Source: Lifeway Foods, Inc.
photo-release


TruEnergy fueled by Lifeway

A functional beverage collaboration between Lifeway Foods and TruFusion
Lifeway Foods, Inc.

MORTON GROVE, Ill., Jan. 14, 2019 (GLOBE NEWSWIRE) -- Lifeway Foods, Inc. (Nasdaq: LWAY), the leading U.S. supplier of kefir fermented dairy and probiotic products to support the microbiome, today announced a new partnership with TruFusion Fitness Studios to launch a co-branded probiotic protein smoothie, TruEnergy fueled by Lifeway. TruEnergy is an eight ounce kefir drink that provides the benefits of 21 grams of protein and 12 live and active probiotic cultures to meet each member’s workout recovery needs.

TruEnergy fueled by Lifeway was developed to address the need for a clean and convenient functional fitness grab and go offering for TruFusion members. Launching February 2019 in Las Vegas TruFusion studios and in Atlanta at the WheelsUp Super Saturday event, TruTribe members, celebrities and athletes alike will get a first taste of the vanilla-flavored offering.

“It’s an honor to partner with TruFusion to provide their members with a convenient, on-the-go probiotic protein solution that’s formulated to nourish the whole body,” said Julie Smolyansky, CEO of Lifeway Foods. “Most protein drinks are only concerned with building muscle. At Lifeway, we know that your gut should be just as strong as your biceps and your quads. We’ve created a fitness drink that serves the whole body, including support for digestion and immunity. We know the protein, probiotics and nourishment from our kefir will be of great value to TruTribe members looking to get the most of their workouts, and we’re grateful for our likeminded partners at TruFusion.”

TruFusion, founded in Las Vegas, NV, is a premier boutique fitness studio in the United States offering over 65 modalities of fitness and more than 200 classes a week under one roof. Since launching in 2016, TruFusion has sold more than 96 franchises in cities across the United States including New York, Austin, Los Angeles, Philadelphia and many more. Launching in Las Vegas, TruFusion plans to expand TruEnergy fueled by Lifeway throughout its fitness studio footprint. The studio is a favorite of locals and celebrities alike. TruFusion is the latest fitness studio investment of the A-Rod Corp owned by Alex Rodriguez.

Steve Rockman, TruFusion’s CMO commented, “We are excited to launch TruEnergy, our new wellness beverage in collaboration with Lifeway Foods, a brand well-known for their support of the fitness community and athletic events. This is TruFusion’s first co-branded grab-and go-offering as we recognize our members need for convenient probiotic and protein-packed offerings to fuel their bodies pre- or post-workout.”
P.S.
nutraingredients-usa.com



Possible Future Marketing coup (Plant based)in the making via Alex Rodriguez ? All Depends on Jennifer Lopez I guess.



us.hola.com

Lunch

For lunch, Jennifer will opt for a veggie-filled salad, like with kale, toasted pumpkin seeds, crumbled queso, minced shallots, and a dressing made with lemon juice and extra-virgin olive oil, according to People. She'll also whip up a salad with salmon, broccoli, peppers, zucchini, and a drizzle of vinaigrette.

In general, she "stays away from processed foods and gets her nutrients from whole sources," Romero told Us Weekly.

To fuel up for her busy schedule, J.Lo always makes sure she gets protein with her meals. "Protein is my go-to whenever I start having cravings," she said to Hello!. "It fills me up and keeps me full longer. It's a great muscle fuel."

Her favorite sources include egg whites, white turkey meat, chicken breast, grass-fed beef, and fish, such as omega-3-filled salmon and sea bass. She'll also have a handful of nuts a day, Romero told Us Weekly.

J.Lo's other snacks also stick to her plant-based plan: "I also love to relax with my kids after a workout and share a healthy snack with them," she told Hello!. "I always carry fruit and veggies with me to give me something to snack on between meals."

goodhousekeeping.com

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To: richardred who wrote (327)6/22/2019 11:42:10 AM
From: richardred
   of 331
 
The next step I guess.

Cannabis Drinks Expo in San Francisco, July 25, 2019 will be the first event to tackle the issue head-on.

Cannabis Drinks Expo

KEYWORDS cannabis-infused beverages / tradeshows



7/25/19 11:00 am PST
South San Francisco Conference Center
255 S Airport Blvd, South San Francisco,
San Francisco, CA
United States
Contact: Alex Joseph

Cannabis Drinks Expo in San Francisco, July 25, 2019 will be the first event to tackle the issue head-on. It will give the worldwide drinks industry, and North America in particular, the chance to come together and look at ways it can address legalised cannabis and find ways to start the fight back against this enormous threat to the future of the overall industry.

It will also be the first time that drinks producers, manufacturers, brand owners, distilleries and brewers can come together and collectively look at ways they can also benefit from legalised cannabis. Assess, analyse and implement ways they can both individually and together take advantage of what is effectively a new major consumer goods market.

Who can Exhibit?

  • Medical marijuana producers
  • Cannabis growers
  • Cannabis producers/ product developers
  • Cannabis processors
  • Cannabis distributors/transporters
  • Wineries, Breweries and Distilleries
  • Branded drinks companies
  • Drinks manufacturers/producers
  • Pharmacy companies
  • Equipments and service providers
  • CBD manufacturers
  • Marijuana-Infused products and edibles providers
  • Testing and laboratory services
  • Logistics and supply chain operators
  • Drinks distributors/wholesalers
  • Drinks importers
  • Lobbyists/ public affairs businesses and Political advisors


Who are key visitors?

  • Leading scientists/ researchers
  • Policymakers and relevant government officials
  • Trade associations
  • Lobbyists and public affairs professionals
  • Drinks industry executives across branded players and producers
  • Drinks distributors
  • Retailers and merchants
  • On-premise operators
  • Wineries, Breweries and Distilleries
  • PR and marketing
  • Press and bloggers

bevindustry.com

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To: richardred who wrote (324)8/13/2019 8:16:04 PM
From: richardred
   of 331
 
Lifeway Foods Now Selling Plantiful-Based Soft-Serve Treats.

New popular vegan probiotic offering now sold in frozen swirls and smoothies at The Lifeway Kefir Shop

MORTON GROVE, Ill., Aug. 13, 2019 (GLOBE NEWSWIRE) -- Lifeway Foods, Inc. (Nasdaq: LWAY) the leading U.S. supplier of kefir cultured dairy and probiotics products to support the microbiome announced today that their recently released dairy-free product, Plantiful, will now be available as a soft serve treat at The Lifeway Kefir Shop. The new vegan friendly Plantiful smoothies and swirls will be available at all three Lifeway Kefir Shops in Chicago: The Block37 shopping center on State Street, The Merchandise Mart and the Division Street locations. The company will also make Plantiful soft serve mix available as a wholesale item for frozen yogurt shops around the country looking for plant-based options.

Plantiful is a plant-based, dairy-free beverage with 10 cultures of live and active probiotics and 10 grams of protein per serving. It is made with organic ingredients and contains no dairy, gluten or soy. The foundation of Plantiful is a cultured, organic pea protein, an ingredient lauded as one of the most sustainable protein sources. Unlike many nut-based meat and dairy alternatives, pea protein products require comparatively low water and energy usage and can be an option for those with nut allergies.

Customers at The Lifeway Kefir Shop will be treated to a rotating weekly flavor schedule of Plantiful soft serve swirls and can add their choice of delicious toppings, including fresh fruit like strawberries, mango, blueberries, a variety of nuts and indulgent options. They can now make any of the popular smoothie selections vegan by substituting frozen kefir with frozen Plantiful.

Lifeway Foods launched Plantiful at a time when consumer demand for plant-based products is on the rise. It’s anticipated that dairy alternatives will come to represent 40% of the total dairy and dairy alternatives market by 2021.* Interest in personalized healthcare and diets specifically-tailored to individual needs continues to be a trend in 2019. However, as consumers explore allergen-free products and experiment with ingredient sensitivities, they are still looking for functional beverage options that provide benefits similar to dairy products – 42% consider protein a key attribute.**

For more information about Lifeway products, please visit http://lifewaykefir.com and http://lifewaykefirshop.com/

*Source: Dairy and Dairy Alternative Beverage Trends in the U.S., 4th Edition
**Source: Plant-Based Dairy Alternatives

About Lifeway Foods, Inc.

Lifeway Foods, Inc., which has been recognized as one of Forbes' Best Small Companies, is America's leading supplier of the probiotic, fermented beverage known as kefir. In addition to its line of drinkable kefir, the company also produces non-dairy Plantiful, cupped kefir and cheese, frozen kefir, specialty cheeses, probiotic supplements and a ProBugs line for kids. Lifeway's tart and tangy fermented dairy and non-dairy products are now sold across the United States, Mexico, Ireland and the United Kingdom. Learn how Lifeway is good for more than just you at www.lifewaykefir.com.


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