To: zonder who wrote (407) | 1/21/2005 1:26:26 PM | From: Thomas Mercer-Hursh | | | Check the forum on his site and then I would consider dropping him a line at david@coffaro.com - tell him I sent you. He is pretty friendly about inquiries and if he knows any sources about costs in other countries, I am sure that he or Brendan would be happy to give you some pointers. He may well *not* know anything, but it is worth a try since it is a topic of interest to him.
FWIW, there is also some good stuff on his site about screw caps, to which he has now committed 100% for future bottlings. |
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To: Savant who wrote (410) | 1/24/2005 4:54:58 AM | From: zonder | | | Yes, I have already looked around with Google. However, detailed costs are rare on the internet. I found a bit on production costs in various parts of the world, but so far we have nothing on shipping costs for wine exports. I would appreciate any help you can give me on this.
We are planning to invest in the establishment of a vineyard in Argentina. I am trying to find out just how competitive such a vineyard will be in terms of cost comparisons. |
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To: zonder who wrote (411) | 1/24/2005 10:24:55 AM | From: Thomas Mercer-Hursh | | | I think one of the things that you will gather from Coffaro's article is that there is little relationship between cost and price for a premium wine. If your investment is for a premium vineyard and winery, then I would worry more about marketing, i.e., whether or not you have the raw material and the right people to produce a wine which can be effectively marketed at a premium price. |
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To: zonder who wrote (412) | 1/24/2005 10:28:22 AM | From: Thomas Mercer-Hursh | | | It seems to me that broad acceptance of screwcaps can't be far off because there has been so much movement in that direction in recent years. The Australians and New Zealanders are way ahead of us there, but a lot of their stuff is coming in with screw caps and I have no impression of them having any trouble selling it.
I think this comes back to the marketing focus. If you can produce a wine which is perceived as premium, no one is going to mind the screwcap. Get a high score from Robert Parker and you could seal the bottles with cellophane and rubberbands and still get it sold. |
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To: Thomas Mercer-Hursh who wrote (414) | 1/24/2005 10:41:43 AM | From: zonder | | | OK, thanks for US viewpoint. Here in Europe, especially in France, not many people care what wine critics think. They all "know" good wine from mediocre. They have learned all about it at their father's knee, who in turn learned it from his father :-) |
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