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   Technology StocksQUOT - Quotesmith


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To: Topannuity who wrote ()11/30/1999 9:40:00 AM
From: Jack Hartmann
   of 75
 
Man, I am slow. Just realized that there were two 40K trades at $9 and $9 1/8 at the closing ten minutes. Looks like they were sells since they price was lower than preceding trades and the price dropped afterwards too.
Jack

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To: Topannuity who wrote ()12/1/1999 10:01:00 AM
From: Jack Hartmann
   of 75
 
Quotesmith.com Names Willard L. Hemsworth II
Senior Vice President of Marketing

PR Newswire - November 30, 1999 14:27

DARIEN, Ill., Nov. 30 /PRNewswire/ -- Quotesmith.com, Inc. (Nasdaq: QUOT), the
Internet's preeminent insurance marketplace and the only place on earth which provides instant
insurance quotes from over 300 leading companies, today named veteran advertising executive,
Willard L. Hemsworth II, as senior vice president of marketing.

Hemsworth joins Quotesmith.com after a highly successful 25 year career in the advertising
agency business. Hemsworth was most recently senior vice president at D'Arcy Masius Benton
& Bowles, Inc., a top-ten advertising agency with annual billings exceeding $5 billion. During
his 15 years at DMB&B, Hemsworth directed portions of the General Motors account and
served as group media director for such clients as Amoco Oil and the American Dairy
Association. Prior to joining DMB&B, Hemsworth spent 10 years at Chicago based EURO
RSCG Tatham as group media director for such premier brands as Procter & Gamble, Ralston
Purina and Sara Lee. Hemsworth also spent five years at A.C. Nielsen as director of Nielsen
television index special analysis team. Hemsworth holds an MBA in Marketing Management
from Loyola University of Chicago, a Bachelor of Science degree in Advertising
Communications from the University of Illinois and is a three-time winner of DMB&B's
Theodore F. MacManus Award for Creative Excellence.

"We are thrilled to have Will join us at this time of rapid expansion," said Quotesmith.com
Chairman and CEO Robert Bland. "Will is an outstanding brand-builder with great customer
instincts and true marketing excellence. We look forward to having his passion, leadership and
motivation skills at our company. Will's participation further strengthens our management team
and will enable us to further accelerate our lead in the online insurance revolution that is just
beginning."

"Because of its ownership of the largest insurance price comparison databases ever developed,
Quotesmith.com is already the premier online insurance brand and possesses a unique
e-insurance opportunity with outstanding potential for continued success," said Hemsworth.
"Today, less than one percent of the $1.1 trillion U.S. insurance market is purchased online
which means that the long term shareholder opportunity for Quotesmith.com to rapidly scale its
business and build recurring revenue streams is enormous."

Quotesmith.com has recently received a number of plaudits. On November 29, 1999, Gomez
Advisors awarded Quotesmith.com its No. 1 Bargain Hunter Internet insurance site category
ranking. In referring to the enormous number of participating insurance companies at
Quotesmith.com and the time-saving convenience of having all of this information in one place,
the November 22, 1999 edition of BusinessWeek called Quotesmith.com a "top site" while the
November 15, 1999 edition of U.S. News and World Report stated that Quotesmith.com
"...excels at comparing prices and terms from many firms."

Always a godd sign in bringing in new experiemced talent.
Jack

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To: Topannuity who wrote ()12/2/1999 9:26:00 AM
From: Jack Hartmann
   of 75
 
Quotesmith.com, Inc. Names BBDO Chicago For $100
Million Integrated Marketing Campaign; BBDO To
Launch 3-Year, National Brand-Building Initiative

Business Wire - December 02, 1999 07:15

CHICAGO--(BUSINESS WIRE)--Dec. 2, 1999--Quotesmith.com, Inc. (Nasdaq:QUOT),
the Darien, Illinois-based insurance price comparison service that allows consumers to save
money by obtaining instant quotes from more than 300 leading insurance companies, has
selected BBDO Chicago for a three-year, $100 million integrated marketing campaign to build
consumer awareness for its Internet-based insurance product comparison service.

In making the announcement, Tonise Paul, CEO and President of BBDO Chicago, said, "We're
very excited about this partnership with Quotesmith.com in helping them build upon their
industry-leading price comparison service. Our tightly integrated approach to brand-building
answered the company's need for a comprehensive campaign that directs consumers to
Quotesmith.com's vast online resources and helps them make more informed purchasing
decisions."

According to Quotesmith.com President and founder Robert Bland, the selection of BBDO
Chicago was based on several key factors. "BBDO is one of the best brand-builders in the
industry, and building a strong Internet brand is critical to our long-term success," said Bland.
"Combined with their formidable creative capabilities and insights into the consumer
marketplace, I'm confident the BBDO team can help us effectively articulate the advantages of
using Quotesmith.com for informed comparison shopping."

Paul noted that the $100 million Quotesmith.com campaign will kick off nationally in late
December with print, broadcast, online and direct marketing components, and would be
supported by public relations and special events programs.

Willard Hemsworth II, Quotesmith.com's newly-named Senior Vice President of Marketing,
who joined the firm following a 15-year tenure in senior management at D'Arcy Masius Benton
& Bowles, Inc., said the three-year brand-building initiative reflects the enormous opportunity
for Quotesmith.com to capture a market that only now is recognizing the power of the Internet
for online comparison shopping.

"Today, less than one percent of the $1.1 trillion in U.S. insurance products are purchased
online," said Hemsworth. "We've built the largest, most comprehensive insurance price
comparison database ever developed, and are convinced this integrated marketing campaign
can significantly extend our leadership position as the premier online insurance brand."

Founded in 1984 as Quotesmith Corporation, Quotesmith.com owns and operates the largest
and most comprehensive insurance price comparison service in America. The company
provides up-to-the-day accurate quotes, including detailed policy coverage and reference
information for several lines of insurance including auto, life, comprehensive medical, short term
medical, group medical, dental, Medicare supplement, watercraft, RV and annuities. Now
available to residents of all 50 states, the Quotesmith.com insurance information service also
provides useful reference tools and educational material to assist insurance shoppers.

BBDO Chicago is part of BBDO Worldwide, the world's fourth largest advertising agency
network. BBDO Worldwide is a unit of The Omnicom Group.

I know they trying to get brand recognition, but $100M is alot of money. I'm sure this doesn't help get it out of the red in 2001. Revenues will jump and for some this all that matters.
Jack

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To: Topannuity who wrote ()12/2/1999 1:54:00 PM
From: Jack Hartmann
   of 75
 
15K trade between the spread at 10 5/16. RTQ: 10 5/16
Jack

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To: Topannuity who wrote ()12/5/1999 10:48:00 AM
From: Jack Hartmann
   of 75
 
Saw the full page ad in this week's Barron's. Caught my eye so that's is a success. Haven't priced term life since I locked it in 15 years ago. Seems high, but it was for a million dollars.
Jack

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To: Topannuity who wrote ()12/9/1999 4:46:00 PM
From: Jack Hartmann
   of 75
 
Closed at $12 1/8. Up 20%. Not really anything to explain the runup. Jumped from $10 to $12 on small volume and small share lots. Must be more demand than sells. No news to drive it up that I see. I figured that someone would have sold a chunk to take profit. Maybe tomorrow. Oh well, I'll take it.
Jack

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To: Topannuity who wrote ()12/13/1999 12:27:00 PM
From: Jack Hartmann
   of 75
 
Hate taking a 10% profit, but a profit nonetheless. Good luck everyone else. Will watch for a re-enrtry.
Jack

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To: Jack Hartmann who wrote (48)10/12/2000 7:51:29 PM
From: Glenn Petersen
   of 75
 
Unless the world is really coming to an end, QUOT might be worth a look. As of June 30, 2000, they had cash totaling approximately $1.86 per share. The consensus estimate for their third quarter loss is $.25 per share. If the sales trends from the prior quarters hold, they could beat that number by $.07 or $.08 per share. At $1.66, the stock is selling at its cash value.

Barron's, in its October 2, 2000 issue, had a few kind words: "...online insurance broker Quotesmith, in Darien, Illinois, (has) achieved results that haven't been reflected in (its) share price."

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To: Glenn Petersen who wrote (49)10/12/2000 10:42:21 PM
From: Jack Hartmann
   of 75
 
Hi Glenn, Still occasionally follow this one. Seeing some cash burn issues as a negative. This stock is not that bad, but only leads in term life.
Message 14323086 has some DD I did last month.

Jack

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To: Jack Hartmann who wrote (50)10/28/2000 5:24:26 PM
From: Glenn Petersen
   of 75
 
Good overview on the DD. I never did pull the trigger on QUOT and decided to wait for the third quarter numbers. I was very disappointed to see the sequential decline in the third quarter revenues and even more disappointed to see that the revenue levels appear to be very closely tied to marketing expenditures. No clear path to profitability.

On the plus side, management is very experienced and they do have Intuit as a shareholder.

Friday's implosion was interesting. Possible explanation:

quicken.com

Quotesmith Tanks As Big Sellers Dumps Shares
Friday, October 27, 2000 04:09 PM

By Erik Ahlberg

Of DOW JONES NEWSWIRES

CHICAGO (Dow Jones)--Shares of Quotesmith.com Inc. (QUOT, news, msgs) dropped as much as
60% Friday as a small number of sellers dumped huge blocks.

Several sources speculated that the shares came primarily from one mutual fund firm trying to
establish a tax loss before the end of the fiscal year.

Shares recently traded at $0.875, off $0.50, or 36.4%, on volume of 1.3 million shares. The stock's
daily average volume is just more than 52,000 shares.

Quotesmith Chief Financial Officer David Vickers said the company's overall health and strategy remain
unchanged. The company reported a third-quarter loss of $3.5 million, or 18 cents a share. The results
beat Wall Street expectations of a loss of 27 cents a share.

Vickers said Quotesmith was curbing its advertising spending slightly in the fourth quarter to help with
the launch of more insurance products.

Analyst Per Ostlund of John G. Kinnard & Co. Inc. in Minneapolis said the company's current cash
holdings equal roughly $1.65 a share. While the company is going through its cash in order to grow the
business, Ostlund said the huge stock sales Friday were "kind of a bizarre deal."

Quotesmith, of Darien, Ill., is an Internet insurance company.

-By Erik Ahlberg, Dow Jones Newswires; 312-750-4141

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