MCRE...Another piece of info. to keep hope alive! Jean|
Wednesday July 9 4:31 PM EDT
Company Press Release
MetaCreations Corp. Realigns Product Distribution in Japan
CARPINTERIA, Calif.--(BUSINESS WIRE)--July 9, 1997--MetaCreations Corp. (Nasdaq:MCRE) Wednesday
announced it is realigning its software distribution channels in Japan, making it easier for retailers and customers to locate the
company's visual computing software products.
Software once handled jointly by Esselte Japan and Media Vision Inc. will be turned over solely to Media Vision, located in
Tokyo, for administration. The growth of MetaCreations, as a result of the merger of MetaTools and Fractal Design as well
as the recent acquisitions of Specular International and Real Time Geometry, necessitated the adjustment to strengthen
distribution channels in Japan to prevent confusion among resellers and end users.
``The Japanese market is an important contributor to our international sales revenue,'' said Fred Brown, senior vice
president, sales and marketing. ``This change will fine-tune our distribution approach and assist our customers in keeping
up-to-date on our expanded line of graphics and imaging software for 2-D, 3-D and motion video,'' International sales
composes 38 percent of total sales for the company (then MetaTools and Fractal Design) in 1996.
Media Vision, which will oversee the products once carried by Esselte Japan, now handles MetaCreations' Painter, Poser,
Dabbler, Really Cools, Parts & Props, Fabulous, Detailer and Garden Hose on an exclusive basis. Other distributors in
Japan include Fortune Hill, which handles Ray Dream Designer, Ray Dream Studio and Expression exclusively, and Canon
Sales which disperses Infini-D, TextureScape, LogoMotion and Collage exclusively.
``Media Vision has managed various MetaCreations products for several years and has established our software brands in
the Japanese market,'' said John Ray, MetaCreations sales manager for Japan. ``Their distribution capabilities have been
instrumental to our success in Japan to date.''
MetaCreations, the visual computing software company, designs, develops, publishes, markets and supports software tools
for creating, editing and manipulating computer graphic images, digital art and Internet/on-line content for Windows,
Macintosh and other computing systems. Real Time Geometry Corp., MetaCreations' advanced 3-D research lab based in
Princeton, N.J., develops innovations related to the creation, rendering and display of 3-D images including dynamic scaling
of image resolution.
Working with distributors in North America, Europe and Asia, Central and Latin America, MetaCreations professional and
consumer software is available in more than 50 countries and in as many as eight languages.
MetaCreations' corporate headquarters is located in Santa Barbara County at 6303 Carpinteria Ave., Carpinteria, Calif.
93013; Tel.: 805/566-6200; Fax: 805/566-6385; MetaCreations in Scotts Valley is located at 5550 Scotts Valley Drive,
P.O. Box 66959, Scotts Valley, Calif. 95067-6959. MetaCreations International Ltd. is located at Wilson House, Fenian
Street, Dublin 2, Ireland; Tel.: 353(1)662-9333; Fax: 353(1)662-9334; World Wide Web server:
NOTE: Painter, Poser, Dabbler, Really Cools, Parts & Props, Fabulous, Detailer, Garden Hose, Ray Dream Designer, Ray
Dream Studio, Expression, Infini-D, TextureScape, LogoMotion and Collage are trademarks or registered trademarks of
MetaCreations Corp. All other names are either trademarks or registered trademarks of their respective companies.