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Technology Stocks : Qualcomm
QCOM 154.80+1.4%Jul 18 9:30 AM EDT
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To: Philip Merryman who wrote (50)1/29/1997 8:44:00 PM
From: Philip Merryman   of 68
 
The following news summary is provided by the Cellular Telecommunications Industry Association:

"Retailer Reports PCS Handset Sales Exceed Expectations in San Diego"

Home Furnishings Network (01/20/97) Vol. 71, No. 3, P. 68 -- Dow Stereo/Video, one of the first stores to offer PCS phones in the San Diego area, says handset sales have exceeded expectations. The store offers PCS phones made by QUALCOMM Personal Electronics that operate on Sprint's CDMA service, introduced on Dec. 27. Dow corporate director Tom Campbell says consumers are buying "hundreds and hundreds" of phones. The phones cost $199.95, a potential problem
since consumers are used to low prices for cellular phones. But Campbell says that consumers are accepting the $200 price range for PCS phones. Sprint is not charging a monthly access fee--roughly $15--to customers who purchase a PCS phone at Dow, and it is also giving away free prepaid long distance cards. Campbell adds, "We are really looking at PCS to help sales."
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