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Technology Stocks : Open Text
OTEX 28.92-1.4%3:59 PM EDT

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To: paul tuok who wrote (59)12/6/1996 1:22:00 AM
From: Urlman   of 1195

From: "Mark Kraatz" <>
To: <>
Subject: OTI No longer using Preferred Listings
Date: Thu, 21 Nov 1996 08:04:46 -0500

Hi Matthew. I understand that you were (still are?) the organizer of the Open
Text Index boycott due to our stance on Preferred Listings. I thought that you
might like to know that we have stopped this practice and further have put up an
explanation on our OTI FAQ page, which I have included for you below:
Are your result pages objective?
Yes, they are. We order our results based on the number of times that the term
searched for occurs on the page as well as where it appears. For example, if the
term appears once in the URL, the page is ranked higher than one that has the
term appearing once in the body of the document. For a few weeks, the Open Text
Index also experimented with "preferred listings" which inserted advertisements
into the result list. Since these advertisements caused some confusion over what
was a real result and what was not, the Open Text Index has stopped this
If you have any questions or comments, please feel free to contact me.
...Mark Kraatz, Open Text Index Product Manager
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