2/14/25 Bloomberg -- Apple’s Long-Promised AI Overhaul for Siri Runs Into Bugs, Possible Delays .............
bloomberg.com
or :
archive.is
a few excerpts :
<<<<< Apple Inc.’s long-promised overhaul for the Siri digital assistant is facing engineering problems and software bugs, threatening to postpone or limit its release, according to people with knowledge of the matter. >>>>>
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<<<<< Getting Siri right is especially crucial for Apple, which first introduced the digital assistant in 2011 as a groundbreaking interface. After falling behind competitors, the technology has come to represent the company’s shortcomings in artificial intelligence. >>>>>
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<<<<< In one especially compelling part of the demonstration, a presenter used Siri to quickly locate her mom’s flight and lunch reservation plans by searching across email and text message history. Now this very feature is one at risk of being delayed, according to the people.
Inside Apple, many employees testing the new Siri have found that these features don’t yet work consistently. >>>>>
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<<<<< Despite a marketing blitz for Apple Intelligence, the company is struggling internally with a difficult reality: The AI platform is behind rival systems like OpenAI’s ChatGPT, Alphabet Inc.’s Google Gemini and Meta Platforms Inc.’s Llama. The company’s AI and machine-learning team has struggled to meet deadlines, the people said, and some engineers believe the system was rushed to market to appease an AI-obsessed Wall Street. >>>>>
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