|How Much of the Internet's Bandwidth Does Netflix Use?|
Aug 24, 2022
Have you ever wondered how much of the Internet's total traffic is used to stream Netflix? You're about to find out.
Netflix is a streaming service giant. Hugely successful across the world, it has millions upon millions of active subscribers at any given time.
Given Netflix's massive catalog of movies and shows, as well as the volume of users, it's fair to say that the platform takes up a fair amount of the Internet's bandwidth. But how much is it? Keep reading to find out.
How Much Bandwidth Does Netflix Use?
We all know about the platform's popularity and how Netflix is always trying to attract more subscribers. This is why you'll likely be unsurprised to read that, according to Sandvine's 2019 Global Internet Phenomena report, Netflix took up 11.4 % of the total global downstream traffic on the web in 2019. Fast forward a few years later, and Netflix accounted for 9.39 % of all global downstream traffic in 2022, according to Sandvine's 2022 Global Internet Phenomena Report.
While this shows that Netflix has suffered from a decline at certain points in its history, it still has achieved massive popularity, considering that over five billion people have access to the Internet.
The same 2022 report by Sandvine broke this global web downstream traffic into regions, with Netflix accounting for 19.2 % in the Americas, 26.09 % in EMEA countries, and 16.65 % in APAC countries.
Considering how much data is used when streaming videos on the individual level, it is unsurprising that this has amassed into Netflix being such a big chunk of the overall web traffic.
Netflix Accounts for a Lot of the Internet’s BandwidthThe popularity of the Netflix streaming service has resulted in it accounting for a lot of the Internet's bandwidth year on year. However, with its popularity having shown a downturn at times due to rivaling streaming services, it remains to be seen whether Netflix will continue dominating global downstream web traffic.
However, with the amount of content, tools, and features you can use to make the most out of the platform, it's safe to say that people will continue using Netflix in the future.