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Technology Stocks : Apple Inc.
AAPL 164.77-0.3%Dec 1 4:00 PM EST

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To: J.F. Sebastian who wrote (211006)10/19/2021 12:31:21 PM
From: Stock Puppy   of 211136
 
Doren makes a lot of good points.

You don't market a machine by stating arcane specs, you sell the flash.

Geeks can look up the specs if they need them.

You must know this. Did you never take a marketing class?


..and if you want a really effective commercial, you try to appeal to the widest range of customers.

If the marketer is clever, they could present the specs in a manner that it is in the "background" without disturbing the flash.

I'm sure that there are many are attracted by the flash who turn around and ask their geeky friend what they think.

Geek: "I don't know {and I don't feel like navigating Apple's web site to dig out the specs} - maybe you'd do better this this new HP model!"

I'm saying this as a person who regularly does a lot of work using Terminal -
yes, I do believe in the saying "friends don't let friends use Windows!"*
bit others aren't so enlightened :-)

*- yes each computer has its purpose. if someone needs a PC and not a Mac, I wouldn't push them.
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