|Impossible Foods Is Now Developing a Plant-Based Alternative to Cow's Milk|
There’s a myriad of reasons to replace cow’s milk with alternatives like nut milks, oat milk, or soy milk, but for those who enjoy the experience of consuming animal-sourced dairy products, the alternatives just aren’t the same. So Impossible Foods, makers of the Impossible Burger and other plant-based meat alternatives, are working on another food replacement that looks, tastes, and behaves like cow’s milk.
During a virtual press conference this morning where Impossible Foods revealed it was doubling the size of its Silicon Valley-based research and development team over the next year while also launching what it calls the “Impossible Investigator project” to entice leading scientists to contribute to its cause, the company also gave the world its first look at its new plant-based cow’s milk alternative that hasn’t yet been dubbed with a catchy marketing name. (Although you can probably safely assume that Impossible Milk is an option being considered.)
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