|There are new $50 sticks, but Amazon is still at "$40" which might mean $39.99|
and a newer one later
Amazon’s Fire TV has a big update coming by the end of the year, which made the device difficult to review now. The new software promises to unify multiple subscriptions on its main page, like Chromecast and TiVo, and simplify the current design, which includes seven menus.
Nicole Nguyen at the WSJ reviews the field at
She favors Roku and the new Chromecast stick
I'll paste that
PERSONAL TECHNOLOGY: NICOLE NGUYEN
Roku vs. TiVo vs. Google vs. Amazon: The Battle of the $50 Streaming Video Sticks Mini video devices from Roku, TiVo, Google and Amazon provide an easy way to upgrade an older, out-of-date smart TV
Roku and the new Chromecast are my top picks, but for different reasons. Roku lays out all of your options, while Chromecast keeps it simple. Just know that for whichever device you pick, losing that darn remote will be inevitable. Before you start streaming, stick on one of those Bluetooth trackers.