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Technology Stocks : Adobe (adbe) opinions
ADBE 656.53-2.0%Dec 1 3:59 PM EST

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From: JakeStraw5/9/2019 12:20:52 PM
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Adobe Named a Leader in 2019 Gartner Magic Quadrant for Multichannel Marketing Hubs
news.adobe.com
Adobe and Marketo, an Adobe Company, Recognized Based on Completeness of Vision and Ability to Execute

Together, Adobe Campaign and Marketo Engage, part of Adobe Marketing Cloud in Adobe Experience Cloud, empower B2C and B2B marketers to deliver amazing customer experiences across the customer journey. Adobe Sensei powers Adobe Marketing Cloud with AI and machine learning, so marketers can work smarter and more efficiently. Adobe Campaign, the company’s cross-channel campaign management offering, helps B2C marketers personalize customer experiences across online channels, such as email and mobile, and offline channels like direct mail and point of sale. Email and campaign management capabilities in Adobe Campaign built on Adobe Experience Platform, the industry’s first open platform for CXM, empower real-time customer engagement. With Marketo Engage, part of Adobe Marketing Cloud, B2B companies can align marketing and sales teams. Marketo Engage helps B2B companies orchestrate personalized experiences, optimize content and measures business impact across channels, from consideration to advocacy.
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