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Technology Stocks : Digimarc (DMRC)
DMRC 17.45+3.6%Sep 28 4:00 PM EDT

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To: rogermci® who wrote (189)5/3/2019 12:30:07 PM
From: Piece of beef  Read Replies (2) of 217
Not sure if this has been posted elsewhere, but if you want to see the technology in action download this zip file...

Download press sheet - click on the Download the Digimarc Barcode Test Press Sheet link

... and print it on a color printer. Then download the Digimarc app to your cell phone and use it to verify that a particular image is encoded with Digimarc barcode. It just gives you a dialog that it recognized the images - nothing fancy but lets you see how "invisible" the watermark is. Companies can easily integrate the barcode into their packaging that is virtually invisible to the customer. Scanning items at the checkout counter is significantly sped up due to not having to turn a package so that a traditional barcode can be read - the code is basically encoded over and over on the entire package.

We were hoping to use the technology with our shipping logistics on the 5 to 10 thousand custom photogift products we manufacture and ship every day but unfortunately the technology does not lend itself to being applied to random images. But for packaging it's the perfect solution. HP is really pushing the technology with it's customers.
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