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Biotech / Medical : Immunomedics (IMMU) - moderated
IMMU 17.54+1.4%Nov 15 4:00 PM EST

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From: Renmanco4/27/2018 3:12:30 PM
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Hiring a skilled pricing specialist is a smart move at this time. Drugs are priced very differently depending upon the distribution channel, including geographies being considered. Being able to justify a price is critical as the company moves forward with commercialization activities....and the best time to establish expected prices that can be charged is well in advance of the day that approval is granted so that the company can roll out its products in the higher ROI markets before having to confront less profitable venues.
As the best possible distribution channels can be defined, it will affect hiring of regional sales managers, reps, etc so that the company can target those with the most experience in the markets expected to be developed first.
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