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Biotech / Medical : Biotech Valuation
BTK 5,254-0.1%Apr 29 4:00 PM EDT

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To: Robohogs who wrote (49669)2/28/2018 11:00:48 AM
From: Biomaven   of 51532
 
>>the FB algo pricing was set to drive more engagement, not less.

Of course the bad thing (from a societal perspective) is that encourages "clickbait" ads of all forms, including ones peddling conspiracy theories and junk science like anti-vax stuff.

I'm not sure it was in the Wired article, but elsewhere I saw the claim that Hillary FB ads ended up costing 100x or even 200x as much as Trump ads - a combination of a cheaper audience to reach and more engagement.
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