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 Technology Stocks : To YAHOO! or not to?! -- Ignore unavailable to you. Want to Upgrade?


To: Brooks Jackson who wrote (10609)4/26/1998 9:50:00 AM
From: Just4fun2Respond to of 27078
 
<<The analysis falls apart when one realizes that most "users" are not customers at all>>

I agree Brooks.

I "use" YAHOO, and I also ignore the ads. In the future, ask me to buy something (or pay for the service) and I'll be off to a free site the next day.

- Dave



To: Brooks Jackson who wrote (10609)4/26/1998 11:26:00 AM
From: David R. DoerrRespond to of 27078
 
>> The fallacy -- IMO -- is equating "users" with "customers" I "use" YHOO. But I don't pay them, I click through to only a very few of their ads, to date I have never bought anything as a result of those ads

You are not Yahoo's customer. Yahoo's customer is the business paying for the banner ads. Your free, cheap eyeballs (just kidding) are needed in this equation, and Yahoo has provided the content you like to obviously come back time and time again.


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