|Amazon Is Killing It With Alexa: CEO Jeff Bezos Says ‘Expect Us To Double Down’|
Amazon is seeing tremendous success with its line of smart speakers and Alexa virtual assistant, as revealed in its just-released holiday-quarter earnings results. For starters, the ecommerce company reaped a revenue of $60.5 billion, way up analysts' expected $59.8 billion record.
Sales of its Amazon Web Services business are also up at $5.1 billion, slightly beating one analyst's estimate of $5 billion, but Amazon singled out one thing that was truly remarkable: its popular and market-leading Alexa assistant.
"Our 2017 projections for Alexa were very optimistic, and we far exceeded them," said CEO Jeff Bezos in a statement. "We don't see positive surprises of this magnitude very often — expect us to double down."
The CEO failed to explain exactly what the company's projections for Alexa were, and more importantly, what he meant by "double down." For some perspective, developers have already created tens of thousands of Alexa skills, or different voice command apps. The company has been pushing developers to create more quality ones too starting last year, when it began paying developers to build better skills.
Developers are also presently experimenting with paid Alexa apps, which might encourage them to create apps exclusive to the Alexa ecosystem and not proceed on porting them to Google Home, Amazon's chief rival in the smart speaker space.
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