Perhaps put peers, customers and competitors into a short Yahoo! portfolio and compare metrics like PE, Debt, PEG, etc....
I always thought SIMO seems to have much better revenue growth prospects than your average semiconductor stock, and don't really get why SIMO trades at a 10x PE rather than 22x.
Samsung has a PE of 9.6
MU has a PE of 6.7
and Giggle says SIMO has a PE of 21
Anyway, if the big NAND makers have a lower PE than SIMO, it isn't as attractive but for growth but that would be noise for Samsung AND Micron probably has too much debt already.