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From: Jon Koplik7/9/2017 11:27:36 AM
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WSJ -- Apple’s iTunes Falls Short in Battle for Video Viewers .................................


July 9, 2017


Apple’s iTunes Falls Short in Battle for Video Viewers

Amazon, Comcast are grabbing a bigger chunk of the digital-movie business


By Ben Fritz and Tripp Mickle

Apple Inc.’s iTunes Store -- ­already struggling against rising competition for music listeners -- is losing the battle for video viewers as well.

The company’s market share for renting and selling movies has been falling for several years, tumbling to between 20% and 35% from well over 50% as recently as 2012, according to people with knowledge of the matter.

No third parties track market share in the digital-movie business, making ...

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