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Technology Stocks : Activision....Returns!
ATVI 62.630.0%Oct 20 8:10 PM EDTNews

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From: Neil H12/21/2010 10:50:10 PM
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Call of Duty: Black Ops’ Videogame Tops $1 Billion In Sales
Dec. 21 2010 - 8:54 pm | By OLIVER CHIANG

The latest hit videogame, “Call of Duty: Black Ops”, has made more than $1 billion in worldwide sales to consumers since its launch on November 9th, according to estimates released by publisher Activision on Tuesday.

An impressive figure, though not surprising: Black Ops made more than $650 million in the first five days after its release, surpassing Activision’s previous record-holder, “Call of Duty: Modern Warfare 2? at $550 million in five days. Just earlier this month, research firm NPD Group noted that Activision had already sold 8.4 million copies of Black Ops in the month of November, earning it a No. 7 ranking on NPD’s all-time best-selling videogames. And that was just Black Ops’ first month out. Sales look like they have stayed strong going into the holiday season.

Activision also noted that players had collectively logged more than 600 million hours playing Black Ops since its release. The average player logs on more than once a day and plays for more than one hour each time, more than half of which is spent in online multiplayer — according to Microsoft, whose Xbox 360 is one of the consoles that can play Black Ops, and whose Xbox Live is a network where gamers can play Black Ops against each other online. Black Ops is also available for other systems, like the PlayStation 3, Nintendo Wii and PC.

Black Ops is a first-person shooter title that has players take on missions set during the Cold War era.
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