SiliconInvestor
     Advanced Search   [ sign in ]

register
Sponsor		  register
Register

 Biotech / Medical : Sepracor-Looks very promising

 Public Reply | Prvt Reply | Mark as Last Read | FilePrevious 10 | Next 10 | Previous | Next  
To: Biomaven who wrote (8223)4/11/2005 9:13:32 PM
From: Jorgen JensenRead Replies (1) of 10280
 
Lunesta is going to be much cheaper to market than Cialis - no need to go to the superbowl. It's all going to be late-night infomercial/cable stuff.

I am not so sure Peter.
Last night, while watching Desperate Housewives, one of the most popular shows on tv right now, Sepracor ran 2 commercials.
The message was somewhat mysterious, suggesting that anyone having trouble sleeping, should wait until April 24th for some great news.
Commercials on a highly rated tv show, during prime time on a Sunday night, are not cheap.

By the way I was very impressed.
Report TOU ViolationShare This Post
 Public Reply | Prvt Reply | Mark as Last Read | FilePrevious 10 | Next 10 | Previous | Next  

HomeMailHotSubjectMarksPeopleMarksKeepersSettings
Terms Of UseContact UsCopyright/IP PolicyPrivacy PolicyAbout UsFAQ
Copyright © 1995-2013 Knight Sac Media. All rights reserved.